How Nintendo Is Learning From Super Mario Run

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A lot of hate on Nintendo from this article's comments, but I seem to recall that this plan to go mobile was born from the slump post-Wii-U/Pre-Switch? At that point everyone was saying Nintendo was foolish to try to stick to its own platform and should give up on hardware.

I wonder how long it will be until Nintendo starts making all of their stuff into freemium games. I bet the day will come where in a Mario game mushrooms won't appear out of '?' blocks unless you have the season pass.

Why not ditch the mobile crap and focus all development resources on the Switch? The smartphone is not a platform that can deliver compelling, engaging content like Nintendo is accustomed to producing. Mobile's bread and butter lies shallow, microtransaction-laden skinner box games you play for 5-10 minutes at a time.

As Super Mario Run proved, When Nintendo tries to chase that market, the quality of the product suffers greatly. IMO this kind of exposure could hurt their brand more than help it. Since the entire point of going into mobile games was for brand image/exposure, it seems to be somewhat counter-productive.

See we're gonna end up getting freemium bullshit from them now because no one supports a pay once model on smartphones/tablets. If nintendo goes freemium from here on out its everyone's fault. This is why we cant have nice things. I'd much rather be charged once op front and never again unless its for additional content like several new stages/worlds/areas. **** having to dump hundreds into a fucking app slot machine game to maybe get something good and maybe progress. /sigh

right?

I think they charged too much. It was fun, but not 10€ fun. Better games for much less. 2/3€ and I would have downloaded it

Shame. I bought mario run and paid the ten bucks to unlock the whole game. I think at 3.99 more people would have unlocked all the extra content.

But once you beat the game the rally mode was pretty lame. I think a more traditional runner would have done better. I applaud them for trying something different but perhaps a simpler concept would have been more successful.

Could it be when customers say it's too much money, they're right? Could it be Nintendo should listen to it's customers when e say what we want and how much? Is the customer truly right?

I would rather be charged up front instead of having to deal with micro transactions. I don't consider anything that relies on microtransactions to be a game. Those "games" all feel the same because they are completely built around the MT system and the devs don't have much in the way of creative freedom.

Fu^%. Now they're going to make Zelda into a freeware shovelcrap where you have to pay extra for Link's health.

It's simple, and it works on your consoles. We will pay for full good games.

Well duh. This seems like a no brainier to me. Of course super Mario run isn't going to sell well when you only have like 25 total levels and are asking $10 for the game. It sold poorly simple because it was a horrible value. Give players a lot more levels or reduce the price to something more reasonable and you'd see a lot more sales. I know I didn't buy the game just because I felt i'd be done with it in a day or two and that wasn't worth $10.

10% x 150m x $10 = around $150m in revenues for Super Mario Run. Let's say $120m because "less than 10%" paid full.

Not bad for a game that would I guess cost around $5m to develop.

I started to play the mario game on my phone but its not the same as mario on nintendo something is missing, mario on nintendo is so much better.

Don't screw the Animal Crossing Mobile game please

Wasn't the reason IWATA did a stock swap agreement with DeNA to get more people exposed to Nintendo IP so it'd translate to sales of SWITCH??? The whole reason he even did that was to show how their IP was fun, but bite-sized, and if you wanted to full meal, would have to get a Nintendo system. Kimishima is truly a businessman, not knowing, and realizing how one, 3DS and Switch do in fact compete with each other in the mobile games market, and two that the app was to only introduce their game franchises to those who wouldn't ordinarily buy it... Oh well, Iwata's dream is dead too...

I had no problem paying $10 for Super Mario Run. I really enjoyed it for like 3 weeks. I'd rather pay for a good game than deal with microtransaction pay to win crap.

I'd rather play New Super Mario Bros. with physical buttons. If only Mighty N bothered to produce their own gaming phone. A lost opportunity like none other.

any game built around freemium will be flawed to its core.

I played the game for maybe 2 minutes. It was good graphically, but it really wasn't any fun. And definitely not worth 10 when all I'd be doing is just tapping a screen.

"We've got to really find that scam spot and hit it hard."

Always-online DRM garbage.

I think an insidious higher up at Nintendo convinced the others to overprice it on purpose so they could go "Oh well, looks like that doesn't work. MICROTRANSACTION CRAP EVERYWHERE!"

$10 is too much for a phone game. $5 would have made a huge difference.