Ubisoft executives Yves Guillemot (CEO) and Alain Corre (EMEA executive director) have taken the Ice Bucket Challenge, a worldwide campaign that aims to raise money and awareness for ALS. The pair performed the challenge in style, too, getting buckets of ice water dumped on their heads as they stood in front of the famous Notre Dame Cathedral is Paris--a location also featured in this fall's Assassin's Creed Unity.
A person dressed as an Assassin from Ubisoft's Assassin's Creed series is the one to dump the water on their heads; another person dressed as a Rabbid from Raving Rabbids looks on. Guillemot and Corre also made monetary donations to the ALS Association, though the specific amount was not mentioned.
Guillemot and Corre challenged PlayStation executive Andrew House, Microsoft vice president Phil Harrison, and iconic Nintendo designer Shigeru Miyamoto to take the challenge next.
Data released by the ALS Association this week showed that for the July 29-August 26 period, total donations were $88.5 million, compared to $2.6 million during the same period last year.
Looking for more video game people getting ice water dumped on their heads? We've got you covered.
- Markus "Notch" Persson (Creator of Minecraft)
- Rod Fergusson (Gears of War producer)
- Tony Bartel (GameStop president)
- Kiki Wolfkill (Halo producer)
- Josh Holmes (Halo producer)
- Bonnie Ross (343 Industries studio head)
- Dan Ayoub (Halo producer)
- Eric Hirshberg (Activision Publishing CEO)
- Steve Downes (Master Chief voice actor)
- Cliff Bleszinski (Creator of Gears of War)
- Phil Spencer (Head of Xbox)
- Andrew Wilson (EA CEO)
- Shawn Layden (SCEA President and CEO)
- Ghost (the robot Destiny character voice by Peter Dinklage)