@validifyed: WoW did so well because it was accessible to play, had great lore due to the RTS games, and didn't have other new mmo releases to compete with it.
@Kjranu: Let's not forget how Blizzard also butchered the professions and crafting system in the game as well as turned all the new reputations into horrible mob grinds...also, the raids weren't impressive.
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