PS4 to be sold at a loss

It seems the PS4 won't be profitable at launch

http://www.ign.com/articles/2013/09/20/playstation-4-hardware-to-be-sold-at-a-loss-at-launch 

Think that happend for the PS3 too. Hopefully they don't struggle to seel games like they did for PS3.lensflare15

i doubt they will, they used billions on the ps3, the cell and the blu ray. Cell went to hell, but the blu ray stayed. They did a lot more things safe this time around