"I get crazy passionate about this - if we're not careful, we're going to bore our core gamers to death. How much bigger can our explosions get to entertain them? We're doing the same thing that Hollywood's doing with action movies. We're inventing a formula, and we're repeating it over and over again, and we're grabbing every penny from our consumers and not bothering to think about something different. And they're the people that need something different. They're our fans, and this is their hobby, man! We can't be lazy! We can't back away from creative inventiveness now, just because it costs a bit more money. Now's the time to double down on that. Is Call of Duty really it? Is that all this industry really is? If it is, then you should just shift me off to the mental asylum now."
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