Pokemon Go Had Its Best Month Since 2016
The hit Pokemon mobile game raked in $176 million in August 2019.
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It's been three years since Pokemon Go arrived on mobile devices, and while the days of seeing players stopping traffic to catch rare Pokemon may be over, the game continues to be a huge success. Last month in particular was a big one for the title; market research company SuperData reports it was Pokemon Go's best month since 2016.
According to SuperData, Pokemon Go generated $176 million during August 2019. Not only did that mark "its highest point since peaking in 2016," it also made Go the top-earning game for the month on mobile devices, dislodging the usual No. 1 title, Honour of Kings.
August is typically Pokemon Go's strongest month of the year in terms of revenue, and SuperData attributes last month's huge earnings in part to the numerous events Niantic held in the game. The developer has been gradually ramping up the cadence of in-game events occurring in Go; August alone saw the debut of both Shiny Rayquaza and Jirachi, the return of the Water Festival, a gift-giving event, and more.
It doesn't appear Pokemon Go will be slowing down anytime soon. Between the rollout of the game's Ultra Bonuses and the debut of Gen 5 Pokemon and the new Unova Stone, September was an equally busy month for the game in terms of events. Before the month ends, the Legendary Pokemon Giratina is also returning for another stint in Raid Battles.
Meanwhile, Pokemon Go's next Community Day is set for Saturday, October 12. The event will take place early in the day--from 11 AM to 2 PM local time--and will feature the Gen 3 Ground Pokemon Trapinch. You'll also be able to earn three times the usual amount of XP for catching Pokemon during October's Community Day.
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