EA reminds me of that Cheeto commercial, where the Cheeto-machine feeds you a Cheeto, smacks you in the face, and you smile and respond, "I Can Live With It".

Other than maybe the tobacco industry, is there any other that can continuously screw its customers, yet those customers always come screaming back for more?

Way to go, EA.

Finally, EA offers a little mercy to the consoles.

Blame every bonehead who as ever bought a game with always-connected DRM for allowing it to soon be in every game you will ever purchase.

Extraordinary - if even one more person buys just one more EA game, i will just have to shake my head in disgust.

@C0v3rtUnis0l @sieg6529 - Yep - if we make this successful for EA, i guarantee the rest of the game developers will do the same.

@sieg6529 - Absolutely correct. We all need to choose wisely how we respond to this trend, as it could change our future gaming in very drastic ways.

Just in case you now feel a warm spot for EA, here's what they REALLY think of gamers and microtransactions (CEO speaking to shareholders in teleconference):

http://www.youtube.com/watch?v=ZR6-u8OIJTE

@Joshua_CF @IndremaLover - No, I think corporations are sweet, lovable organization with nothing but your best interests at heart. Especially Electronic Arts.

http://www.youtube.com/watch?v=ZR6-u8OIJTE&playnext=1&list=PL6E2B6EA90944F115&feature=results_main