Sony: PS Vita price cut in 2013

UK boss Fergal Gara confirms price reduction for company's newest portable coming next year, timing "still under discussion."

Sony will cut the price of its PlayStation Vita sometime in 2013, the publisher's UK boss Fergal Gara has told Eurogamer. The executive said the exact timing of the price reduction is "still under discussion."

The PS Vita will cost less in 2013.

"We always aim to establish price cuts. So the question is not so much if, but when," Gara said. Though there will not be a PS Vita price cut in 2012, he said Sony will work with its retail partners to "add value" to the portable by way of system-software bundles.

In August, Sony Worldwide Studios boss Shuhei Yoshida said 2012 was "too early" for a PS Vita price cut, confirming that no reduction was planned for the year. The PS Vita launched in February 2012 with a Wi-Fi-only version at $249 and a Wi-Fi/3G model retailing for $299. Sales of the portable are nearly in line with company expectations, according to Sony CEO Kaz Hirai.

Written By

Eddie Makuch is a news editor at GameSpot, and is a big UCONN athletics fan.

Want the latest news about PlayStation Vita?

PlayStation Vita

PlayStation Vita

Discussion

359 comments
dpac712
dpac712

With PS vita's new price, I don't think it's too expensive.

I just haven't bought one because of the memory card prices. They are extremely expensive.

blackace
blackace

A price cut in 2013 would work for me. Hopefully they will cut the price of their memory cards as well.

fedetaco
fedetaco

I think the sales have increased, I would like to see real numbers about the amount of Vitas sold worldwide, it is more than 2 millions .....probably more than 3 million....The device has a lot of potential it just needs "Momentun" more apps and platform games that maybe can be sold exclusively for the vita and later for Ps3, not the opposite....I would like to play castlevania, Cash bandicoot,  ape scape,Spyro....and maybe then can try with some 3d titles that are not in the market such as Soul Reaver....

Fuzaki
Fuzaki

this is  what I was waiting for and is definitely what the Vita needs.

Itachi4019
Itachi4019

Epic, Can't wait till this goes down. New Games, price cuts, and for those on a budget this really is just simply amazing. PSP classics, and the Entire PS1 classics is just reason enough to buy the vita, in addition to the new games that are coming out. 

Sojiro_Blue
Sojiro_Blue

How about bringing some of those Japan exclusive games overseas? Those  killer apps could boost sales. Instead we're given a stack of FPS and Fighters to tide us over.

 

Seriously.  Where the **** are my RPGs and cross genre games?

Kravyn81
Kravyn81

Smooth move, Sony. You're right, it's best to wait since the sales have been off the charts since the Vita released and you're obviously in a comfortable position fiscally speaking where you can easily absorb any substantial losses for this quarter. Best to wait ;)

Uesugi-dono
Uesugi-dono

Well, I guess we voluntarily tanked sales for the holiday season!

 

Honestly the only thing I regret about my Vita purchase is not getting the 3G version!

croserII
croserII

vita price cool,the game and memory card price are hot,tis is the reason I hold my self from buying it at the moment,i don't admine to wait another year,maybe price become reasonable

SicklySunStorm
SicklySunStorm

Well, I got my Vita free with a mobile phone deal, so glad I didn't shell out full retail for one to find this out....

 

I am absolutely loving my Vita lately actually - I have my other consoles plugged into the TV and both my 1 year old and wife take charge of it most of the time, so having a handheld as nice as the Vita has been great recently. I just want them to get more cross-platform games going so I can play PS3 games on the Vita screen... that will make me very happy indeed.

jark888
jark888

Two major mistake of PSvita in my opinion:

1) Sony doesn't take much of consumer ideas  into developing of their products. This also is why Sony has not been very popular lately. Of course, Playstation family is the exception.

2) PS vita still cannot convince gamers that it is essential to them.

nemesis1990
nemesis1990

I could easily get a VITA now but there's no games that I'm interested in at the moment. The only games that have caught my interest are Phantasy Star Online 2 and Soul Sacrifice which come out next year, so I don't mind the wait.

 

I do agree about the memory cards, they're still expensive. Here in the UK the 32GB is £80.

 

 

jark888
jark888

The price will go down faster than you guys think. I see New-other condition of PSvita 3G version sell with Mortal Kombat game for $220 (shipping included) on Ebay, But guess what, it ended with ZERO bidding!!

Vazzucious
Vazzucious

Port a game like Dark Souls or borderlands 2 with ps3 cross play compatibility and cloud saves and this system will start selling. If they announce Diablo 3 PS3 and Vita game together for 80 bucks and cross play it would be selling like crazy.

Sony always has a problem with never doing the cool things people would like.

Granpire
Granpire

For people complaining about a lack of games:

 

LBP is out! It's got unlimited replay value with community levels!

 

And if you don't like LBP... Well, you have no soul. :P

Gamer_4_Fun
Gamer_4_Fun

The system is priced just fine for me considering the tech and design. However, they should really consider dropping the prices of the games to no more than 30$ and significantly drop the memory card prices, which I believe stands out as a sore thumb to otherwise a very capable system.

pqwoei
pqwoei

More Third Party support then and only then will I buy a Vita

average_gamer32
average_gamer32

i still won't buy the vita mainly cause the games are too pricy and sometimes not enough content.

blackman232
blackman232

I just hope b4 Sony fcks up they release a Gravity Rush 2, then I will be fine with the system being a failure purely by Sony doing SEGA moves.

Metallicwolf29
Metallicwolf29

Release a FF7 remake on the PS VITA and watch it sell like hotcakes. 

Morphine_OD
Morphine_OD

People who think that this will hurt holiday sales a lot are delusional. People who buy something like this on a holiday sale don't read Gamespot or any outlet that will have that statement posted. Besides a lot of marts will offer special holyday prices regardless of what the full retail price is.

Justinps2hero
Justinps2hero

Wow, how to lose loads of sales in the run up to Christmas......smart.

sune_Gem
sune_Gem

Just a few more quality games along with this price cut and I may be sold.

Incubus420
Incubus420

Def not smart letting that info out before the holiday season.  Now we just wait for the price cut.

SnakeEyesX80
SnakeEyesX80

If the Wi-Fi/3G model drops to $199 or less, I'd consider picking one up. My iPhone 4S plays a lot of stuff (minus the analog sticks of course) and there's also a ton of free games to try out on the app store. Sony really needs to step it up in terms of Vita support. I haven't seen anything that makes me WANT a Vita yet.

gullfounder
gullfounder

The day price is down. I will order 1!

shani_boy101
shani_boy101

Then I'm probably not going to buy one until it happens.

davsonamission
davsonamission

Owned a Vita day one and sold it before it was to late to get rid of it... Ive never done that with a system before. I did not have the confidence that it would be a success in the end...lack of games and memory card prices are its main problem Sony wake up ... 

itchyflop
itchyflop

its not an iphone or any mobile device of such but having basic flash player or internet freedom is a must u can't even watch gamespot video's??? ok we now have utube but i now own an iphone too now and i haven't touched my vita since. Its a quality device that sadly has no developer backing so no decent software of any kind. The future doesn't look great either, my trust is failing slowly in Sony. I love my ps3 but maybe get a pc instead of ps4. I spent 300 quid on my vita wi fi model, should have bought an i pad.

shadowhunter0
shadowhunter0

 @Uesugi-dono I got the 3g version and I'm glad I don't use it much though that is why I believe in that it is better to have it and not need it than to need it and not have it

iandavidvinoya
iandavidvinoya

 @jark888 I somehow agree with number 1. And as for number 2, the game released for the console determines whether that console is essential to gamers. The vita is getting better games in this coming months and hopefully it continued to so it can be the "next PSP".

iandavidvinoya
iandavidvinoya

 @nemesis1990 They're expensive everywhere! I, too, am hoping to get price cuts for memory cards. I am still using my 4GB -.-'

shadowhunter0
shadowhunter0

 @Vazzucious actually the people behind borderlands 2 said they would like to have the game on the vita if some else develop it since they are busy and don't know nothing about the vita

Uesugi-dono
Uesugi-dono

 @Granpire

 Hell you don't have to like LBP either; you have access to the entire PSP library and PS1 Classics.

jark888
jark888

 @Gamer_4_Fun I totally agree with that especially the memory card price part. Not only reduce the price, but also increase it capacity too.

Granpire
Granpire

 @average_gamer32 What? Rayman's down to $20 in most retailers, so it's not overpriced anymore, and almost all games launch at $40. Uncharted is the only game so far to cost $50.

 

What do you mean, not enough content? That certainly isn't the case for LBP! If you're referring to MGS: HD Collection, then you'd be right about Peace Walker, but I can't think of any others.

 

I own a Vita and I'm very happy with it.

ejay_kain
ejay_kain

 @Metallicwolf29 i bought a ps3 3,5 years ago, i really wanted a ff7 remake for ps3. i was all excited when they released that ff7 "trailer". i am still waiting and i feel bamboozled.

Instead square-enix gives us a weak ff13

 

 

what makes you think they will release ff7 for vita?

Metallicwolf29
Metallicwolf29

 @Morphine_OD I have never seen any retailer reduce the price of games or consoles on their own for the holidays. Not even black friday. Maybe you will see a bundle of some sort but the games and system will the same price

shadow580
shadow580

 @Justinps2hero think of it this way, Christmas might sell the handheld anyway. The price cut will increase sales in the months after where sales would typically be down. I'm pretty sure a multimillionaire corporation knows its stuff.

iandavidvinoya
iandavidvinoya

 @sune_Gem More quality games will be coming this holiday season and expect more to come by next year.

iandavidvinoya
iandavidvinoya

 @SnakeEyesX80 There will be a free to play game in early next year for Vita (Picotto Knights) and as I've read, they are planning to add more f2p games in the future.

This holiday there will be notable games such as ACIII, BlOps2, KZ, PASBR etc.

iandavidvinoya
iandavidvinoya

 @davsonamission Of course day one there won't be many good games. But this coming months, there will be. You should hold on to it IMO. But it's yours and yours decision. :)

jark888
jark888

 @davsonamission Don't be discourage. There're a lot of people experiencing the same fate in Ebay auction pages.

iandavidvinoya
iandavidvinoya

 @Metallicwolf29  @Morphine_OD Here on our country, some gadgets store cuts price on their electronic goods during holiday. And knowing Sony, they will come up with something for this holiday (although I think it will be for the PSN considering they're supporting digital trades lately)