EA undecided on next-gen pricing

CFO Blake Jorgensen says FIFA publisher has yet to decide on pricing for future-platform games.

Electronic Arts has yet to decide on next-generation pricing. Chief financial officer Blake Jorgensen said during the Morgan Stanley Technology, Media, and Telecom Conference today that he expects software costs for consumers to follow past trends.

"I think typically at the start of a cycle you've seen the pricing raise to $69 for a core piece of software and then over the life of those it's drifted down to the introduction price, typically now around $59," he said. "We haven't yet set pricing on our [next-generation games], but you'll probably see a similar trend during the start of the next cycle."

An EA representative confirmed with GameSpot that Jorgensen misspoke during his presentation, meaning to use examples of $59 and $49, not $69 and $59.

SCEA CEO Jack Tretton said last week that PlayStation 4 titles will max out at $60, putting to rest any speculation that games for Sony's future platform may cost $10 more than PlayStation 3 titles.

Microsoft has yet to announce its rumored next-generation platform.

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Discussion

259 comments
MrB1ank
MrB1ank

This is why we buy games used.

JOLIVERW
JOLIVERW

I cant believe it is so much more expensive to buy games in the UK than compared to america... Lucky Yanks! ;)

XAF1
XAF1

I had to laugh when I saw the $69 dollars statement as I knew it was a mistake. $59 dollars per game is a stretch currently in this gen for me.  This has been the only generation of consoles that I've bought less than 100 games and I've been there since day one.  Every other generation of consoles when I've owned a specific console I've owned  at least 200 plus games by the end of that generation. I don't believe in buying a game I'm not going to keep.  For me that's troubling, I've always seen games as an investment in the past and that changed with the PS3 and Xbox 360. 

AlexFili
AlexFili

I think games should hover around the £30-35 price range and anything else the players can always pay for with DLC.

Tyberis1
Tyberis1

I really believe that once games, either for console or PC, reach $70+ USD, I will find new ways to occupy my time. Games are like the dollar menu at most fast food chains. They don't get any better entertainment wise, so they stay at that price point. Sure games look a bit better with each tech advance, but underneath they feel the same. I just don't get the same fulfillment as those games of the late 80's, to early 90's. 

TTDog
TTDog

I'm not so worried about the pricing... are they just going to keep shipping the yearly updates disguised as new titles for yet another generation?

inaka_rob
inaka_rob

well. 80$ is the average now. 

season pass. and all that jazz. so lame. 

Setzera
Setzera

The PS4 has thoroughly impressed me, but EA has thoroughly brought me back to the reality of todays market.  As much as my game selection will dwindle (based on personal interest only, not platform restrictions).  I may just have to do as someone else suggested.. jump to PC and support Steam sales until further notice.

jsmoke03
jsmoke03

i wonder how much their games would sell if it was the only one above $60

thenephariouson
thenephariouson

"The second reason Taneja said he believes EA will succeed on future-generation platforms is due to the company's existing technology smoothly scaling to the new systems. "

"The architecture of the consoles is based on standard PC components and technology. So our own investment in our backend engine…and our libraries, our tools, will very smoothly run on these and make it easier for us to innovate to the new console technologies themselves,"

"What used to take months in the past, will now take days."

So with the above in mind, we can expect the cost of Next Gen games to actually decrease? given that game development will be much easier.

What am i thinking? dont be f**king stupid!

jark888
jark888

I personally boycott all of the games that need additional DLC. 

In fact, I either buy the full version (or the most complete version) of those games or don't buy them at all.

Edit (3 minutes)

frylock616
frylock616

And this is why people pirate games. Because they can't afford to pay over 60 dollars for a game with 3 hour single player mode, with 90% of the focus for multiplayer bullshit.

kessel21
kessel21

$66 (after tax in my state) is the very reason i went to gamefly in the first place.  i refuse to pay that much for games that don't offer much in total play value.  i sure as shit won't pay over $70 for a game unless it has a proven track record like GTA.


M-S-M-S
M-S-M-S

Why not just go to $100? Or maybe 150? EA is capable of anything when it comes to money. The opposite when it comes to their costumers - take more, give less...

focuspuller
focuspuller

You know, you could always send an email to CFO Blake Jorgensen saying you're not interested in playing 69.99, or 59.99, or even 49.99. Just saying.

DownHill911
DownHill911

I think EA should start to think how to sell those games in the first place.

No lessons learned from MOH Warfighter?

CaptainGamespot
CaptainGamespot

EA can do what they want, but I"m not going beyond $60. in fact, I haven't paid more than $50 the last two years. I wait for retail deals and coupons. I get a lot of the best games for $20--$40 and all I have to do is wait a month from release.

Captain10Beers
Captain10Beers

Yeah, $59 is already asking too much. People will start buying LESS games if the price goes up.  Most of these guys are trying to drive out the retail market and get consumers to buy digital product.

ominous_prime
ominous_prime

SCEA games will not go up, but they do not speak for other developers. This happened on the PS1 for awhile where their games were $39.99 new while other companies had them set at $49.99.

Lothos_Delion
Lothos_Delion

Not going to pay anymore that 59.99 for a game. I don't like paying that much. I feel that most games these days over charge for the content. Most games now only offer 4 to 6 hours of play. A total waste of money compared to those we use to get that offered hours of play at a fraction of the cost.

Arcturuss
Arcturuss

Answer, whatever fuck they can get away with.

Random_Virus
Random_Virus

Here it comes, $69.99 games.  Meaning after sales taxes in my state a game will cost $74.19.

And there I go, to my PC, where I only exclusively buy games on Steam during sales.

Imagine people making $8 bucks an hour at crummy jobs, working 8 hours a day.  After a full day of work they wouldn't be able to afford a new console game.  The industry should be ashamed of itself.

jedicommand7
jedicommand7

Since you will be putting microtransactions into every game (because it's being "embraced by the community"), maybe you should lower the cost of the base price of the game to entice us into actually getting it in the first place.

focuspuller
focuspuller

Undecided on price, how about this EA? Put whatever you want on it and then watch me not buy it.

Legendcc
Legendcc

@XAF1 SNES and N64 games were $50. If you account for inflation, $60 is a decent price. I dont get all these complaints about a $60 price tag. You obviously didnt buy the original games when they came out.

Setzera
Setzera

Oh, and boycott Origin like it's the cause of cancer.

jsmoke03
jsmoke03

@thenephariouson you swear that its going to get cheaper....if anything more profits for these companies

TTDog
TTDog

@jark888 No game "NEEDS" DLC... and nobody forces people to buy it.

seriousplayer_d
seriousplayer_d

@frylock616 than they 're arrogant. That's what they call it stealing. If you can't affort it, don't buy it. I want a tv, i find it expenssive, but i don't steal it. Pure arrogance, only thinking about themselves and not to others. Then also steal food, drink, fruit,... Hey it's the same, those prices also rises.


k4duty
k4duty

@Random_Virus  Didn't you read the whole text? He missspoke and didn't mean 69$ and 59$ but 49$ and 59$.

Random_Virus
Random_Virus

Also on that note consider that video games are becoming a decreasing value.  $60+ for a game and you are still expected to buy DLC to complete the experience, unlocking content already on the disc, buying online passes or season passes.

Compare this to movies that have increased this value, buy a blu-ray for $25 bucks, you get the blu ray, a dvd, and a digital copy of the movie, this is standard for movies.

Somebody should show the contemporary game execs that big pit where tons of atari video games were dumped the last time the the market came crashing down around them.

XAF1
XAF1

@Legendcc Read your statement and think about it. The two consoles you named were cartridge based and memory was a great part of the argument of that time period's pricing and we let it slide. They were collectors items, not throw away like the current game gen is. Lol, To set the record straight I was a Sega Fan. As far as inflation goes I'm from the Pong era, I understand earning your own money for your toys.  Mom and dad didn't give it to me.  I watched the videogame industry collapse and rebuild its self thanks to Nintendo, Sega, etc. I'm not complaining about the price but about the value. With the current Gen of consoles I have notice that games have less value but you pay more for them just to throw them away. I have no issue with what others do with their hard earned dollars. I'm a collector, so I buy what I know I'm going to keep. I look for the best deal for my buck so I don't always buy day one but I buy. I probably have more Capcom imports than you can imagine for Sega Saturn. So, it's not the price that's the problem but the principle.  As for laughing at the EA $69 dollar statement being incorrect I associated it with him not knowing his product's history and not being  a gamer, as we know those things. You may have paid $50 dollars for your SNES and N64 games but I caught the sales at Target and paid $40 dollars. lol

Savoritias
Savoritias

@TTDog @jark888 they are forcing you to buy dlc when they put only half cars in the game. Only a demo of maps and the other in dlc's.

jark888
jark888

@TTDog @jark888 Try to play Dirt 3, Asura Wrath, Resident Evil 5, Street Fighter 4, or Tekken X Street Fighter and say that to me again. As a gamer, I'd prefer to collect a complete game with all of the available characters, cars, the story lines to complete those games, etc., not the half-baked products. The previous gen wasn't at this level of greed. Developers actually finished their games before launching them. All of the additional contents are unlocked by playing not paying.

huerito323
huerito323

@seriousplayer_d @frylock616 you mean the same way they steal our money by making us spend $60 on unfinished games and then still have the nerve to offer payed DLC?

I'm no pirate, but I'm not against it. They have to know there is consequences.

Shanks_D_Chop
Shanks_D_Chop

@k4duty @Random_Virus See, when a representative has to make a statement saying the dude who's meant to be in charge of finances "mis-spoke" I reckon what it actually means is they realised the backlash that their announcement created and quickly altered it to appease people.

Random_Virus
Random_Virus

@k4duty @Random_Virus What the industry "misspeaks" and claims is one thing, and what they do is another.

If they can get away with a $70 game they will, because they pushed $60, and people begrudgingly accepted it.

I'm sure it was less misspeaking and more freudian slipping.

huerito323
huerito323

@seriousplayer_d @huerito323 @frylock616

another ending? lol dude I'm talking about games that are literally broken with bugs/glitches, short campaigns, franchise milking, and lack of innovation. There is many reasons why most games aren't worth $60

seriousplayer_d
seriousplayer_d

@huerito323 @frylock616 it's how you want to see the end of a game. You can't really call it unfinished because you want to see another ending? I don't know, but when i played a game to the end, then it's done. Another end? They do it if some players "hate" the end... Then you have this. Nobody will be completly satisfied. 

Razorlight6
Razorlight6

@frylock616 @Razorlight6 @Lothos_Delion Many stores have $40 or $50 sales in the first month, or gift card deals. There are often Buy 2 Get 1 Free types of sales, where you buy the sale requirement and return the ones you don't want, keeping the rest at discount.