Marvel's Avengers: Endgame Breaks More Box Office Records
You could say it aimed for the head.
Avengers: Endgame is now in theaters. This is a far bigger-than-average movie even by Marvel's standards, as it sets out to complete a story arc that has spanned a decade and more than 20 films. It didn't take much of a leap to imagine it performing well at the box office, and early projections suggested it could be a record breaker. While it still has the entire weekend to go, the early preview showings on Thursday in the US have already helped it to break one record.
[Update: As expected, Avengers: Endgame has wrapped up the weekend with a massive record-breaking debut. It hit roughly $350 million domestically, shattering the previous record set by Infinity War. It also broke records for a worldwide debut with $1.2 billion. The original story follows.]
Deadline reports that the film's Thursday night screenings brought in $60 million, toppling the record set by Star Wars: The Force Awakens at $57 million. For the purposes of tabulating, Thursday evenings are counted as part of Friday's box office take, which industry estimates say could reach around $130-140 million. If so that would beat the total Friday record, also set by Force Awakens at $119 million.
Meanwhile, the movie is breaking records in the other markets as well. THR reports that its overseas two-day gross since opening on Wednesday is $305 million, which includes a large chunk from China. That brings the grand worldwide total up to $365 million before the weekend has even started.
And there may be more broken records to come. Industry watchers think the full domestic weekend box office take could top $300 million. Even getting close to that point would be enough to beat the opening weekend record set by Avengers: Infinity War, which brought in just over $257 million.
We've known for quite a while that Avengers stood a good chance at breaking records. Initial estimates put it at a $200-250 opening weekend, which would have just missed the Infinity War record. But even those estimates were couched in reminders that the Infinity War's own estimates pegged it at an opening of $180-225 million, and it blew past those easily.
Then we got word that ticket presales were already outpacing several other blockbusters combined. Deadline estimated earlier this week that Endgame could break opening weekend records, and that appears to be happening.
It also remains to be seen if Endgame will match or exceed Infinity War in total global sales at just over $2 billion. Even if it does, it will still need to go a lot further to take down the current reigning champion of total global sales: Avatar, with $2.78 billion.
If you're getting ready to take part in that weekend box office gross, make sure you check out our spoiler-free review and plan ahead with our advice on when it's safe to pee. Or if you've already seen it and you're still processing all that happened, we have you covered with everything from who's alive and dead to Doctor Strange's plan. We also have a massive collection of Endgame Easter eggs and references.