EA Sports Launches Madden Super Bowl Prediction Instagram Effect

EA Sports has rolled out a new Instagram effect that allows fans to get involved with the drama and excitement of predicting a winner for this year's Super Bowl.

The Madden Prediction effect created by EA Sports cycles through a series of scores for the Kansas City Chiefs and Tampa Bay Buccaneers before settling on a final score, with confetti raining down to cap it off. On my first try, I got a score of 56-3 in favor of the Chiefs. I think they have a good chance of winning the game, but that margin seems excessive. It's just a silly game, after all, and you'll probably get something different and potentially more believable.

The whole idea, anyway, is to get people to share their results and convince their friends to do the same to drum up interest for EA's eventual official Madden Super Bowl LV prediction. That has yet to be released, but with the Super Bowl coming up very soon, it should happen any day.

Super Bowl LV takes place on Sunday, February 7, and there will be lots of advertisements, commercials, and trailers. Plenty of brands have already released their ads--watch them here.

In other news, Madden NFL 21 just got a big update on console and PC. It fixes a number of bugs and makes a series of gameplay changes--you can check out the full patch notes here.

The Madden series continues to expand as well, with Madden NFL 21 just recently launching on the Google Stadia streaming service. The game's arrival is not impacted by Google's recent announcement that it's closing two Stadia studios.

Outside of the Madden series, EA also just recently announced that it's reviving its college football series, but the NCAA is not involved so there will be no player names or likenesses.