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Activision Value extends deal with Cabela's

Activision Value announces that it has extended its partnership with hunting outfitter Cabela's.

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Activision Value Publishing has today announced that it has extended its partnership with hunting outfitter Cabela's with an exclusive video game licensing agreement that doesn't expire until the year 2014. Cabela's has been working exclusively with Activision since 1997, and recent games to come out of the partnership include Cabela's Big Game Hunter on the PlayStation 2 and Cabela's Off-Road Adventure 2 on the PC, both of which were released last year.

"We are very excited to continue our partnership with Activision Value," said Bryan Stave from Cabela's. "The Cabela's titles offer unprecedented realism with authentic firearms, equipment, and comprehensive safety guides to deliver a quality level that both hunters and gaming fans can really enjoy."

"The strength of the Cabela's brand is apparent in both our continued dominance at retail, as well as our growing installed base," stated Dave Oxford, general manager, Activision Value Publishing. "This agreement underscores our commitment to continue developing exceptional games based on this renowned outdoor retailer."

We'll bring you more information on any upcoming Cabela's games as soon as it becomes available.

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