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E3 2008: Take-Two event heads for the Borderlands

Grand Theft Auto publisher wows conference attendees with Gearbox's postapocalyptic shooter---first trailer inside! Exclusive DLC also coming for BioShock PS3.

At yesterday's Nintendo press event, one of the biggest surprises was the announcement of Grand Theft Auto: Chinatown Wars, the ultraviolent franchise's debut on the Nintendo DS. Though its unveiling drew audible gasps, little was revealed about the game other than its logo. Early speculation pegged it as being a city-centric title in the vein of Vice City Stories for the PlayStation Portable, either set in Liberty City or San Fierro, the two metropolises in the GTA universe to have Chinatown districts.

Borderlands

Check out the first trailer for Gearbox's post-apocalyptic sci-fi shooter.

While gamers want more details about the first GTA DS, the game industry would like larger answers about the company making it, Take-Two Interactive. The publisher has had a roller coaster year, enjoying both record-breaking sales of Grand Theft Auto IV and being the subject of a hostile takeover by EA. Those attending its press event at the Los Angeles Convention Center in LA this morning came for answers to those questions, and to learn about the company's plan for the future.

[10:49] Take-Two Chairman Strauss Zelnick takes the stage right on time, immediately touting the fact that Grand Theft Auto IV was the "biggest entertainment launch in history."

[10:50] "We're investing in the future...with our creative team of 1,400 developers in 17 studios worldwide."

[10:52] "In an effort to produce the best in interactive entertainment, we encourage our developers to imagine," says Zelnick, who quickly hands over the podium to "the brains of the operation," Take-Two CEO and president Ben Feder.

[10:54] Feder cues a series of montages, beginning with 2K Sports. NBA 2K9, NHL 2K9, Top Spin 3, Don King's Prizefighter, Power Pros, and MLB 2K9 reel out. Then come two demos for the Xbox 360 NBA 2K9 and the Wii NHL 2K9, which aims "to bring the fun back to hockey."

[10:55] Now comes a demo of NHL 2K9, which is billed as a "complete reset" of the franchise. The Visual Concepts producer on hand says hockey games have become "too complicated."

[10:56] The game will have pick-up-and-play controls, "an all-new fighting engine," and will even let you drive the Zamboni between periods.

[10:57] It still is a hardcore hockey sim, he stresses, with a high level of detail. Apparently, if the crowd is very displeased with a team's performance, they will start throwing beer cups and other debris onto the ice.

[10:58] There's even an interactive Stanley Cup celebration mode which lets you party until dawn with your team.

[10:58] The hockey player demoing the game is showing how you push forward with the controllers to slam opponents against the boards.

[10:58] Now it's NBA 2K9 for the 360.

[10:59] NBA is the game "the pros are playing" and is the best-selling basketball game on the current generation of consoles.

[11:00] Once again, its a virtual rematch of the Lakers and the Celtics.

[11:01] The presenter says, "If you think you've seen online features, you ain't seen nothing yet." Do they have something to match NBA Live 09's Dynamic DNA?

[11:02] The Celtics start scoring, and some audience members groan. "I know we're in Los Angeles, but Kevin Garnett is our cover guy," jokes the VC producer.

[11:03] That's it for sports! Feder comes back to talk about the new casual game label 2K Play.

[11:04] Sarah Anderson, 2K's head of marketing, takes the stage.

[11:05] She talks about "building on our strategic partnership with Nickelodeon," and airs a TV ad for Carnival Games for Wii and DS.

[11:06] The games' developer is Cat Daddy, which is also working on a sequel, Carnival Games Mini-Golf for the Wii. Another TV ad talks about getting a "hole in fun!" Audible groans ensue.

[11:07] Anderson repeats the pun, getting some chuckles.

[11:08] Now she announces a new deal to bring Nickelodeon's Dora the Explorer to the Wii and DS with Dora Saves the Snow Princess this fall.

[11:09] Feder pops back on stage and quickly talks about 2K Games. Apparently the initial run of Civilization Revolution has already sold out at US retailers, with 2K rushing to manufacture more.

[11:09] Cue a trailer for BioShock, which is coming to the PlayStation 3 this fall.

[11:10] Nice--a Borderlands trailer.

[11:10] The postapocalyptic game shows a lot of indoor and outdoor action, with highly detailed graphics and action.

[11:11] Mafia II is also shown off, with extremely realistic depictions of 1950s-era mobsters.

[11:11] Anderson's back, talking about Champions Online, 2K's first MMORPG. It's due next spring.

[11:13] Cue a trailer for Champions. The graphics are semi-cel-shaded, making it look and feel very much like an interactive comic book.

[11:13] 2K Marin's Melissa Maya Miller takes the stage to show off BioShock for the PS3.

[11:15] Miller talks about the level of effort it took to make BioShock, which drew on resources from all of 2K Games. She says the same effort is being taken with BioShock PS3, which has four studios working on it: 2K Marin, 2K Boston, 2K Australia, and Digital Extremes.

[11:17] New announcement: PS3 BioShock will have exclusive DLC, including new "challenge rooms" in Rapture.

[11:18] Now, Feder is back to talk about Borderlands, the postapocalyptic road-actioner and shooter. Randy Pitchford takes the stage and gives BioShock expressive praise.

[11:22] Now onto Borderlands, which takes place on the planet Pandora. The demo begins, with a driver class and a soldier class jumping into a vehicle and driving around the landscape. In a scrub desert area called the "barrens," two vehicles looking like Halo warthogs engage in a road battle before the two players--engaged in co-op mode--jump out and go into a dungeon-like iridium mine. The perspective switches from first to third person. The game will have an experience system similar to Grand Theft Auto: San Andreas, where the more you use a particular weapon, the easier it is to use.

[11:24] After fighting off some hungry alien wildlife, the two players go deep into the mine, finding the bones of bandits eaten by monsters--and then excreted. They find guns in a locker, and emphasizes that no two guns in Borderlands are the same. They have an entire program which will randomly generate weapons with a variety of power-ups and extra features.

[11:26] A bloody battle with an underground bandit camp ensues, with the players' opponents meeting bloody ends. The visual style and gameplay looks like a cross of Halo 3 and Fallout 3, though the yellow-tinted guns look straight out of Haze.

[11:28] The guns are color-coded according to their abilities. Like Mass Effect, there will be wide array of ammo types, including guns that shoot acid. More bandits meet their ends, being either fried with electrical rounds or blown to pieces with shotguns. The game is looking just slightly less bloody that Gears of War.

[11:29] After an ambush cutscene, the demo ends. Huge applause. This game is gonna be massive.

[11:31] Now, it's on to Rockstar Games, and Feder name-checks Grand Theft Auto: Chinatown Wars, but only says "stay tuned for more information." Cue a montage of GTAIV, Bully, and L.A. Noire, which is apparently still in development.

[11:33] Now it's on to a Midnight Club: Los Angeles trailer. Shots of detailed street racing are accompanied by pumping techno from French DJ duo Justice.

[11:33] Zelnick's back and that's it, apparently.

[11:34] "We're dedicated to creating value for shareholders," says Zelnick. The words "Electronic Arts" were never mentioned.

[11:35] A final sizzle trailer flashes a title card for what looked like the new Red Dead Revolver and Sid Meier's Pirates! games. However, 2K Games has since clarified the footage was for prior games "in the 2K Games portfolio." A rep would neither confirm nor deny new games in both series are in the works.

127 Comments

  • tawagivercetti

    Posted Aug 4, 2008 2:22 am PT

    Take 2 games sh#t on EA's tripe

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  • AEZAC

    Posted Jul 28, 2008 4:29 pm PT

    Screens for GTA?

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  • bguy9

    Posted Jul 27, 2008 6:56 pm PT

    Why still nothing about DLC for GTA4? WTF!

    • Login to rate this comment
  • ps3thabest

    Posted Jul 24, 2008 8:38 am PT

    @pourya_ahmadian what do u mean poor black fanboys im black and i always buy games so kill yourself

    • Login to rate this comment
  • necronaux

    Posted Jul 21, 2008 9:59 am PT

    Borderland looks cool. I'd like to see screenshots for the GTA on DS.

    • Login to rate this comment
  • leofiregod

    Posted Jul 20, 2008 7:41 pm PT

    I love take 2's games

    • Login to rate this comment
  • ognen

    Posted Jul 20, 2008 9:20 am PT

    looks cool

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  • godzillavskong

    Posted Jul 19, 2008 8:27 pm PT

    Looks nice. Too many good games and not enough $.Not to mention dividing your time to play all these great titles coming out. I thought this years E3 was pretty good.

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  • RoboRooster

    Posted Jul 19, 2008 4:54 pm PT

    Dora the Explorer?
    I can't freakin' wait.


    At least we got a GTA on DS.
    And Borderlands sounds pretty amazing.

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  • ps3thabest

    Posted Jul 19, 2008 7:40 am PT

    @Viral-venom13 i agree where the hell is max payne 3

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  • ps3thabest

    Posted Jul 19, 2008 7:38 am PT

    @tawagivercetti sony didnt pull out its for 360 and ps3

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  • ps3thabest

    Posted Jul 19, 2008 7:33 am PT

    @tawagivercetti we got better games coming for ps3 la noire looks good but i wouldnt put it up against imfamous

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  • tawagivercetti

    Posted Jul 19, 2008 4:21 am PT

    Any GTA news is good news....I hope gta is bundled with a special ds.
    San Andreas Stories for PSP would've been nicer. btw LA Noire (GTA in 1940's) by Rockstar is now an XBOX 360 exclusive!
    Sony pulled out apparently, losers.

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  • TehFuneral

    Posted Jul 18, 2008 12:25 pm PT

    Way to go EA!

    • Login to rate this comment
  • Macgyver40

    Posted Jul 18, 2008 12:01 pm PT

    Ea rocks

    • Login to rate this comment
  • aduana69

    Posted Jul 18, 2008 7:12 am PT

    cool EA

    • Login to rate this comment
  • cooldude03

    Posted Jul 18, 2008 5:56 am PT

    YES!!! It's E3 and no EA buyout announcement to ruin the event.

    • Login to rate this comment
  • halosniper52

    Posted Jul 17, 2008 7:04 pm PT

    "PS3 BioShock will have exclusive DLC"

    ooooo take that MS lol.

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  • -E-N-E-M-Y-

    Posted Jul 17, 2008 6:24 pm PT

    I've been waiting for this game since it's been announced. Can't wait for more information about it.

    • Login to rate this comment
  • lettuceman44

    Posted Jul 17, 2008 2:33 pm PT

    Lol Star77241.

    • Login to rate this comment
  • star77241

    Posted Jul 17, 2008 12:01 pm PT

    If you bring Dora to the Wii I will kill you. Please bring it to the other platforms first.

    • Login to rate this comment
  • rocket9434

    Posted Jul 17, 2008 11:34 am PT

    Bioshock for the PS3, can't wait!

    • Login to rate this comment
  • 88jim8814

    Posted Jul 17, 2008 10:35 am PT

    Yaaaaa, a challenge room?

    • Login to rate this comment
  • ShadowOfKratos

    Posted Jul 17, 2008 8:11 am PT

    okassar,
    I've been getting most (and usually the best) of the "so called" exclusives for the 360 on my PC, most of them are shooters, and play best with a mouse & keyboard anyway... but you know in a way, I wish I could say the same about the PS3 though... that way I would have the best of the heavyweight systems in one machine... but...

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  • grambyte

    Posted Jul 17, 2008 6:21 am PT

    I wonder if they're already planning for Bioshock 5. :S I know that 3 is already in their thought so I wonder how far it reaches...

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  • Nekromenos

    Posted Jul 17, 2008 5:16 am PT

    Since I've lost hope in experiencing 2K's sport games on PC, I'm eagerly awaiting the Mafia II release.

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  • WizengamotX

    Posted Jul 17, 2008 1:44 am PT

    Oh well I'd like to see alot more of Mafia II.

    • Login to rate this comment
  • jakeboudville

    Posted Jul 16, 2008 11:39 pm PT

    Damn, that borderlands sure look good

    • Login to rate this comment
  • Magusi

    Posted Jul 16, 2008 10:45 pm PT

    to okassar_

    Umm ... did you notice that all the games (save 2) were multi-plats in MS's conference? So I was able to enjoy it as a PS3 owner. So I am assuming you didn't notice that the Sony Con. was mostly exclusives? I don't understand the blindness that people seem to have. It's as if they don't want to except what's right in front of them.

    • Login to rate this comment
  • Pete5506

    Posted Jul 16, 2008 10:22 pm PT

    I have bioshock for the 360, but I might rent it for the PS3 to see some of the new stuff

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  • guilhem_r

    Posted Jul 16, 2008 9:04 pm PT

    Bring the fun back to hockey?
    The fun of hockey hadn't disappeared, it had just moved to EA.

    Curious about how NHL 2K9 will turn out. Didn't expect this type of minigames.

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  • quadrimohi

    Posted Jul 16, 2008 8:32 pm PT

    Bioshock is a great game and a must buy for a 360,PS3, or PC owner, don't miss out !!

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  • dantesergei

    Posted Jul 16, 2008 7:02 pm PT

    Bioshock is great im happy it came to the PS3, and with new things !!

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  • hardcorps1110

    Posted Jul 16, 2008 6:58 pm PT

    NHL 2k9 doesn't sound to good. I guess I'll try to remain open minded but pick up and play controls normally means dumbed down. EA put "NHL 94" controls and the new skill stick + advanced controls.

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  • Jaz0

    Posted Jul 16, 2008 6:55 pm PT

    lol

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  • combatsoldier

    Posted Jul 16, 2008 6:04 pm PT

    oh my goodness. Fanboys drive me crazy. Stop starting flame wars and stick to the topic.

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  • kaziechameleon

    Posted Jul 16, 2008 6:02 pm PT

    border lands looks sweat.

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  • Thorpe89 

    Posted Jul 16, 2008 5:50 pm PT

    It sure does look awesome.

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  • Hungry_bunny 

    Posted Jul 16, 2008 5:41 pm PT

    Hmm, it feels like some things are missing...

    • Login to rate this comment
  • Hokkie

    Posted Jul 16, 2008 5:38 pm PT

    Borderlands=win. Something all should enjoy

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