Refreshing F2P MMO in a great setting.
The fact that community-made adventures can actually help you gain good loot, for free (unless you count patience as currency), is a really good and smart addition. Immersion is much more intense and it gives the player many different distractions from the main game that are well worth exploring.
There are some aspects that are obviously money grabs, but as long as the player is a little bit cautious, it's not hard to ignore them and just play the game. Plus it's really fun and it rewards playing through instead of just paying money.
Highly recommended!