Vivendi creates new studio

Vivendi Universal Publishing has announced that it has created a new studio called Black Label Games, which will be responsible for developing and publishing games on the PC and multiple consoles. Black Label Games joins Vivendi's lineup of other studios, which includes Blizzard Entertainment, Sierra, and Universal Interactive. The first games that Black Label Games will publish include The Thing and The Lord of the Rings: The Fellowship of the Ring.

"Black Label Games will target the rapidly growing audience for Teen- to Mature-rated games," said Ken Cron, CEO of Vivendi Universal Games. "Through Black Label, we will focus on delivering innovative, high-quality titles to satisfy the growing consumer appetite for increasingly sophisticated content."