Ubisoft shares jump 12 percent on Clancy deal

News of the Rainbow Six publisher's tie-up of military media mogul's empire sends company's share price skyward.

French publishing giant Ubisoft revealed last week that it had bought the intellectual-property rights to the Tom Clancy name, spanning games, films, books, and merchandising that involve the best-selling author's techno-military media empire. Prior to the deal, Ubisoft had built a successful business out of the partnership with Clancy, which has borne fruit in the long-running Ghost Recon and Rainbow Six franchises, among others.

Rainbow Six Vegas, Ubisoft's successful close-quarters tactical shooter, saw its sequel debut last week and ship more than 1 million copies in the US alone. Additionally, a new Clancy-based property, the WWIII-themed strategy game EndWar, will launch on the PC, Xbox 360, and PlayStation 3 later this year, as will the code-named Tom Clancy's Air Combat. The publisher isn't content to leave Tom Clancy games there, given that group CEO Yves Guillemot mentioned the possibility of developing a Tom Clancy massive multiplayer online (MMO) game in the future.

Ubisoft shares rose as much as 12 percent to €54.98 ($86.54) on the news during trading yesterday, and were at €54.92 ($86.44) as of midday Wednesday on the Paris stock exchange.

Written By

Former staff writer for GameSpot.co.uk, now marketing guy for a certain major online retailer....

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Discussion

51 comments
kakaka3
kakaka3

how to download game in game spot..?

justinjohns0n
justinjohns0n

0o0o can't wait to hear about the massive online multiplayer game. sounds sweet. this will be good for all Tom Clancy fans cuz Ubisoft makes good games and now the Tom Clancy name can't be tarnished in any way. O Where O Where Art Thou End War?

eater445
eater445

demo, demo demo demo demo demo demo demo demo

GTA4ADWCOD4GAME
GTA4ADWCOD4GAME

Endwar is gonna be da best game apart from GTA 4 to come out on the PS3 in da whole of 2k8.

parvyb
parvyb

when is endwar commin out!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

SpoonHeroSR
SpoonHeroSR

zorbmeister wrote "LMAO mehrdad1987 has "readen" the books...I'll be surprised if he has "readen" anything more than picture books." Hahahahah lmao. when i read that post i mean "readen" zorb comment on mehrdad it just made me burst out loud. that was funny.

-HaloHitman-
-HaloHitman-

Thats great for both Ubisoft, and Tom Clancy.

ColdRush88
ColdRush88

Great news this. I love Tom Clancy's works and I love Ubisofts games. :)

tonicmole
tonicmole

I hope EA don't find out. They'll wanna buy them too. I think Take two and Ubisoft should team up.

zorbmeister
zorbmeister

The word you're looking for is "read"

mehrdad1987
mehrdad1987

ok , zorbmeister ,my language is not english. what can i say to explain this , that i have READEN tom clancy's books?

mario94606
mario94606

I'm not surprised , they dont want to loose theyre biggest cash-cow

zorbmeister
zorbmeister

LMAO mehrdad1987 has "readen" the books...I'll be surprised if he has "readen" anything more than picture books.

mehrdad1987
mehrdad1987

thank you solidesnake2004, but i know it. i have even readen the tom clancy's books, but what i mean is : is it very important? this is a game.no?

MarcoSnow06
MarcoSnow06

Why even bother buying the rights? Ubisoft and Tom Clancy have had a long-standing unspoken agreement for years. How exactly is this changing anything?

zunit88
zunit88

without this guy...ubisoft is nothing!!!

prioritymail
prioritymail

No surprise here, just some great business moves

Sugamama9944
Sugamama9944

This guy is gonna be so freaking rich! LOL :)

starmanuk50
starmanuk50

i loved cod4 game but the multiplayer was a big let down for me, looked great just badly designed maps, too much like quake and not strategic enough, PheMoX comment is spot on about badly placed spawn points. Getting shot at within 2 secs of respawning is a sign of poor game design. I hate multiplayer on this and bf2142 and even bf2 still reign supreme even if graphically getting a little dated. roll on bf 3.

PHeMoX
PHeMoX

[quote]Though from what I hear on COD4, people are kinda getting sick of it now.[/quote] That doesn't surprise me at all. The game is cool and looks out of this world, but ultimately it's way way way too short. Even multiplayer has it's annoyingly big flaws too. Like getting spawn-killed over and over again..... they could at least try to place spawnpoints a bit more clever.

kaziechameleon
kaziechameleon

for some reason ubisoft reminds me of EA, i don't know why(implied sarcasm)

ctg867
ctg867

Wonder how Vegas 2 is actually doing in the US sales wise, not games shipped (which means nothing). I'd like to see how well it's doing against games like COD4, which are similar in basic nature, and Halo 3, which has continued to regain steam in light of the news that Lockout, along with Sidewinder, and a great original map are coming in April. Though from what I hear on COD4, people are kinda getting sick of it now. So I have some faith in Vegas.

ukillwegrill
ukillwegrill

Tom Clancey is a sigh of quality,we may not buy the game cause we likt the author,we buy them because we know its an AAA

xcollector
xcollector

Who plays these games because it has the name Tom Clancy on it? Why do they even waste money on the name and bother branding their games? I think people will still buy and play these games even if it didn't have the name.

Ek-Andy
Ek-Andy

So wait a minute, Tom Clancy sold his name to a game company? or am I just stupid...?

Gans_II
Gans_II

yea that pretty sick.. you think theyll do other locations in canada?

VanillaCremePop
VanillaCremePop

EndWar is based in Alberta for any Canadians out there! It's a war over our oil, I read about it in the newspaper a couple days ago! I hope they model all the cities after the real stuff!

megagood
megagood

A likely, more detailed reason for the jump (almost a week after the initial news) is that an analyst speculated on the cost of the deal, and the market clearly thinks Ubisoft got a bargain. Which is hopefully good news for gamers - it leaves Ubisoft with more money to make games!

Delongman
Delongman

I just want to be honest here... since GRAW 1, UbiSoft hasn't really released a SUPER DUPER STUPENDOUSLY MANGNIFICENT 3rd person shooter under the Clancy name. Yes GRAW2 was much better (my favourite out of the 2) but the fun was short lived and the innovation wasn't as breathtaking as it first was when GRAW 1 came out. Ok so they got the license and we all know that UbiSoft makes REALLY good (quality) games and i just hope that the next GRAW or whatever it is will be able to compete with GeOW 2 and the likes and really put the Tom Clancy franchise into an ultimate spotlight

almroks
almroks

I am really getting sick of EA.. I'm glad Ubisoft bought the rights!!

p0rkp1e74
p0rkp1e74

if EA bought out Ubisoft it would be the end of the Tom Clancy series as we know it

PandaBear86
PandaBear86

Thank goodness EA did not buy it. Anyone but EA is good enough for me.

IKKF
IKKF

Ubisoft is one of the smarter game publishers/developers around. They make intelligent business decisions... unlike Atari and Midway.

bigmacbutch
bigmacbutch

A modernized "Red Storm Rising" would provide a great backdrop for a MMO. Or perhaps events from "The Bear and the Dragon"

Solidesnake2004
Solidesnake2004

mehrdad1987 - Tom Clancy is a famous Author of Books that were based off of gov't type of scenes, like gov't people going after one man, or war like scenes as of a possible WWIII. Famous Name, can't get more famous than that.

ThrillhouseLive
ThrillhouseLive

Tom Clancy games have always treated the xbox well. Every Tom Clancy game for xbox/360 has been a must own. I just hope this doesn't lead to them stick the TC name on every game they make. Like Tom Clancy's Assassin's Creed 2.

mehrdad1987
mehrdad1987

what's going on?!?!? what does Tom Clancy mean? hhmm

Grantelicious
Grantelicious

There ahsn't been a good TC game since Rainbow six 3 Raven Shield on the PC, the new age of consoles just ruined lots of classic PC gaming series.

thekodaman
thekodaman

razu_gamer2 "wow, ubisoft do not care at all about wii owners. When will they put some quality into wii?" The words "Wii" and "quality" do not even go into the same sentence, thats why

razu_gamer2
razu_gamer2

i didnt say port, read my post carefully. I said they should put some quality into it.

godslim
godslim

who cares about wii, u just cant easily port a ps3 or 360 games like vegas on to wii......its not graphically poweful enough and would have to be downgraded alot.....not alot of multiplat games r on wii for this reason....also patch vegas 2 on ps3 already its getting damn annoying

p0rkp1e74
p0rkp1e74

maybe ubisoft will make some cool games for the wii since assassins creed made it way to the ds and now maybe some love from Splinter Cell will head our way as well

razu_gamer2
razu_gamer2

wow, ubisoft do not care at all about wii owners. When will they put some quality into wii?