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Super Mario Run Reaches 78 Million Downloads, 5% Have Paid

That means the game has brought in at least $39 million.

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After picking up 40 million downloads in its first four days and 50 million after its first week, Nintendo's free-to-play Super Mario Run has now reached 78 million installs worldwide on iOS devices alone.

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Nintendo president Tatsumi Kimishima announced this as part of Nintendo's latest earnings report today, according to Bloomberg reporter Yuji Nakamura. Kimishima said more than 5 percent of players paid $10 to unlock all the content, which means the game has brought in at least $39 million in revenue.

Apple's App Store gets a cut, of course, as will Google Play when Super Mario Run comes out for Android in March. Nintendo says Super Mario Run saw a "fantastic response" overall.

Despite the popularity of Super Mario Run, Nintendo has said it has no plans to release any DLC for the game, though plans can always change.

Nintendo's latest earnings report for the nine-month period ended December 31, 2016 showed a substantial profit for the company, helped by strong Pokemon sales and the company's sale of the Seattle Mariners MLB team. The company also confirmed that its next smartphone game, based on Animal Crossing, has been delayed.

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