"Greatness Awaits" will be a key slogan in Sony's attempts to advertise the PlayStation 4, if leaked marketing materials are to be believed.
A Siliconera report--which claims the source of the materials correctly predicted Sony's previous "Step Your Game Up" slogan--says an advert will show a man walking through a small town, gathering a following as the town starts to be destroyed.
"Who are you to be a slave to the past? You who can travel time like the oceans and rewrite history with a single word," utters the man in the advert.
"Who are you to deny greatness? If you would deny it to yourself, you deny it to the entire world."
Sony has been using the slogan "Long Live Play" to promote its PlayStation products since 2011.
The PlayStation 4 is due to be released globally later in 2013.