NPD: 3DS outsells Xbox 360, PS3 in August

Nintendo's portable outsells home consoles from Microsoft and Sony in the US for latest month; software sales post first gain since November 2011.

The NPD Group today released United States sales data for August 2013, revealing Nintendo's 3DS was the top-selling platform during the month, outpacing the PlayStation Vita, Xbox 360, and PlayStation 3.

Nintendo did not reveal specific sales data for the 3DS, but Microsoft chimed in to say the Xbox 360 sold 96,000 units during the month, down sharply from the 193,000 systems sold during August 2012. Total Xbox 360 platform revenue (hardware, software, accessories) was $213 million, the most for any platform in the United States, Microsoft said.

Sony did not reveal August US sales figures for the PS3 or PS Vita.

Overall, US hardware sales were down 40 percent year-over-year to $90.8 million and every platform saw a decline. "We hope to see hardware sales improve with the launch of the Xbox One and PS4 in November," NPD Group analyst Liam Callahan said in a statement.

Overall, total industry sales rose 1 percent to $521 million, though this number only reflects about half of the true market spend on games during the month, Callahan said.

"These sales figures represent new physical retail sales of hardware, software, and accessories, which account for roughly 50 percent of the total consumer spend on games," he said. "When taking into account our preliminary estimate for other physical format sales in August such as used and rentals at $178 million, and our estimate for digital format sales including full game and add-on content downloads including micro-transactions, subscriptions, mobile apps, and the consumer spend on social network games at $528 million, the total consumer spend in August is just over $1.2 billion."

Excluding January 2013, which posted gains due to an extra reporting week versus January 2012, the last time retail sales were up overall year-over-year was October 2011.

Switching to software, this category jumped 21 percent to $305 million, compared to $253 million last year. This was principally driven by the shift of Madden NFL 25 into the NPD Group's August reporting period and the release of Saints Row IV, Disney Infinity, and Splinter Cell: Blacklist, Callahan said.

"Collectively, August 2013 launches made up an astounding 58 percent of overall dollar sales for the month and 41 percent of units sales, which compared to 24 percent of dollar sales and 15 percent of unit sales that August 2012 launches represented in that month," he said. "Due to a greater percentage of sales stemming from newer games at full price and have higher priced collector's editions, overall software average pricing grew by 25 percent."

Callahan said it is "remarkable" that Xbox 360 and PlayStation 3 sales grew over 50 percent during the month and were only down 1 percent year-over-year considering the arrival of the Xbox One and PlayStation is just months away.

Madden NFL 25 was the top-seller during August, followed by Saints Row IV and Disney Infinity. The full list of top August titles is below.

The accessories category rose 7 percent to $136.7 million for the month. The NPD Group said with the launch of Disney Infinity, which includes physical toys, the research group has begun categorizing these sales--along with Skylanders sales--within the accessories category as Interactive Gaming Toys.

"Sales of Video Game and Subscription cards were also strong in August 2013, and when combined with Interactive Gaming Toys, these two types of accessories represented over 50 percent of dollar sales this month," Callahan said.

AUGUST US GAME SALES (August 4-August 31, 2013)
OVERALL DOLLAR SALES

Total retail sales: $521 (1%)
Non-PC hardware: $90.8 million (-40%)
Non-PC software: $293.4 (23%)
Accessories: $136.7 (7%)
Total software: $305 million (21%)

TOP 10 GAMES FOR AUGUST 2013
Title (Platforms) - Publisher

1. Madden NFL 25 - (X360, PS3) - Electronic Arts
2. Saints Row IV - (X360, PS3, PC) - Deep Silver
3. Disney Infinity - (X360, Wii, PS3, Wii U, 3DS ) - Disney Interactive
4. Tom Clancy's Splinter Cell: Blacklist - (X360, PS3, Wii U, PC) - Ubisoft
5. Minecraft - (X360) - Microsoft
6. Mario & Luigi: Dream Team - (3DS) - Nintendo
7. NCAA Football 14 - (X360, PS3) - Electronic Arts
8. PayDay 2 - (X360, PS3) - 505 Games
9. Final Fantasy XIV Online: A Realm Reborn - (PS3, PC) - Square Enix
10. Pikmin 3 - (Wii U) - Nintendo

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Discussion

393 comments
MrMilkmann
MrMilkmann

No shit Nintendo sold more 3DS' last month. Pretty much everybody who wants a 360 or ps3 have one by now, and who's going to buy a ps3 or 360 when the next gen consoles are coming in a couple months? It's not a big surprise.

GoDogGoRangers
GoDogGoRangers

I'm with console on this one. I'm kinda old and consoles games always appeal to me.

cousinmerl
cousinmerl

Just a Question - throwing this out there...

DO YOU THINK NINTENDO SHOULD FORGET CONSOLES AND MOVE INTO JUST HANDHELDS???

I figure after the game boy /gba / DS they've had more success in handhelds then current consoles, game cube / wii U

not mocking them - just wondering what market people feel their best suited to.

TheEroica
TheEroica

Love how sony hides their dismal numbers as if anyone cares.


SlayerX13
SlayerX13

Why do we continue with these silly articles.  No one is buying consoles.

derp.

Batmanager
Batmanager

OH MY GOSH, REGGIE WAS RIGHT ALL ALONG!

KelboDelta
KelboDelta

I have two opinions about this article.

1- Of course there will be more sales. If I were to buy a console, I wouldn't spend 300 dollars on a console right now, when with a little more I can jump to next gen. I myself am holding back buying games until next gen.


2- If we are going to compare handhelds with home consoles, let's do it all the time, or let's just not do it at all.  It has always been said "Unfair" to compare handheld sales with home consoles, stating the handheld will not sell as much as it's a different product for a different need. Now they are comparing because they (handheld) are on top? what is that? console racism? All the time or none of the time.... let's see how it stays after next gen launch.

HAMMERCLAW
HAMMERCLAW

Pretty lame including handheld stats with the console stats. Will you be including handheld stats when reporting next gen sales.Of course you won't.

shinreiningyo
shinreiningyo

@kiramasaki Nintendo is no small fish, it has been the world leader for quite a few years in a row (there isn't only USA) 

http://www.vgchartz.com/analysis/platform_totals/


http://www.geekwire.com/2013/xbox-360-wii-ps3-won-console-generation/

Data updated as of August 2013.

The DS was their protable system untill 2011, sold 154 million units, the 3DS started from 2011 and is literally exploding now.

THe Wii just passed the 100 million units and is the 3rd home console to achieve this incredible feat after PS1 and PS2 (x360 and PS3 have not, and are far from doing so) your image of Nintendo being a small fish is beyond available sales data, financial statements, and worldwide market presence/distribution.

Don't think that because a company had a few hiccups for a few months it's suddenly on the verge of bankruptcy, that is all I had to say.

zmanrwks
zmanrwks

Remember all those "3DS is doomed" articles? I almost miss them.

Hurvl
Hurvl

"'We hope to see hardware sales improve with the launch of the Xbox One and PS4 in November,' NPD Group analyst Liam Callahan said in a statement" That's a slim hope with all that has been said about the new consoles, because they certainly won't sell by the millions at launch day. Oh, yes, we have to cling to hope that the new consoles will improve the hardware sales :P.

BieberBeliever
BieberBeliever

So you're telling me that a relatively new, cheaper, handheld console, with a brand new Pokemon game being hyped, outsold the current gen consoles at the near-end of their life-cycle. NO WAY! NEWS!!!

BLaverock
BLaverock

It's a good time for Nintendo right now, to push sales with the DS before the next gen consoles arrive. After that, they'll have to work hard to keep up :s

DJKrayz_basic
DJKrayz_basic

this is useless really... why anyone would be waiting until now to buy PS3 or 360 is beyond me... other than to pick up GTA5 maybe??  those numbers would be pretty neglible... especially with the next gen right around the corner..

FULGOREY2K
FULGOREY2K

and they thought Nintendo was dead 

ioriaddison
ioriaddison

MH4 's recently released in Asia (HK). You can easily see people buying 3DS + MH4 (bundle) in small game stores.

Artwark
Artwark

In a few months Nintendo will have games that will and should sell well enough.

The same can apply for next gen but I don't know if Xbox One will survive.


bigbiazi
bigbiazi

@cousinmerl I dont think that way.

Nintendo likes to create new things, they stop fighting for console power in GC.

Wii win that fight, and WiiU will be a good fighter when it get the exclusive games. 

WiiU still don't have a new mario, or Zelda, or Metroid, or Pokemon. When it comes... i think ps and xbox will have a hard time to fight nintendo again

wiggly_wiggly
wiggly_wiggly

@cousinmerl 

I read not too long ago that Nintendo's handheld and console development teams merged. What that means in the next hardware iteration should be interesting...

abHS4L88
abHS4L88

@cousinmerl 

Nope, considering that majority of their best games are home console titles, I would never want them to do anything that would diminish the quality of their games. 

Sl4cka
Sl4cka

@KelboDelta Agreed, this article makes no sense. Xbox360, ps3 came out about 8 years ago; nintendo 3ds came out 2 years ago. No fucking shit its sales are higher, being such a new product compared to the other two.

toshineon
toshineon

@zmanrwks Whenever I come across old comments and articles like that, I always like to comment "Don't you feel ridiculous now?".

Kyrylo
Kyrylo

@Hurvl Ps4 breached million mark of preorders already....ooops.

abHS4L88
abHS4L88

@mrboone01 

You must be a snobby spoiled brat to be using a $170 piece of hardware as a doorstop. 

roman4545
roman4545

@DJKrayz_basic cmon man.. its not every SINGLE human being gonna buy a new next gen when its out...

beside both current system is really cheap now so why not get the bundle and wait a year or two to buy next gen ?

Artwark
Artwark

Ok my bad. I just thought of the bad things that Microsoft thought earlier and I guessed that many people will not get One for that reason.



AqueousBoy
AqueousBoy

@Artwark Seriously?  I've no doubt Xbox One will do just fine.  It will likely trail Sony but it will certainly be a success.

cousinmerl
cousinmerl

@abHS4L88 @cousinmerl i found that Nintendo sold more handhelds in their life time while sold more titles for console.

console sales - 268m
hand held sales - 385m

console game sales - 2195m
hand held game sales - 1907m

i guess people bought allot of the hand helds for tetris and pokemon.
source - nintendo life.

But i don't find their titles diminish as much on hand held. I recall playing DS zelda minish cap more then wii's twighlight princess.

I some times wonder if the wiiU is actually fighting with 3ds as its trying to be a handheld while being a console at the same time.

abHS4L88
abHS4L88

@shafe-man

That played a major factor in me getting a PS3 now, otherwise I would've saved up for a PS4.

cousinmerl
cousinmerl

@AqueousBoy @Artwark agreed - there's things on the xbox one which makes me think about buying a xbox one *
(like titan fall, dead rising 3)
but there's little on the Wii U to make me want buy one

wiggly_wiggly
wiggly_wiggly

@cousinmerl

remember the Gamecube / gameboy player - it bolts right to the bottom. my son still has that and it's cool. even though emulator's exist everywhere and *cough* ROMs, putting your cartridge in and being able to play on a big TV with a GC wavebird controller is nice. maybe something like that, in additional to mobile controllers.

I hope Nintendo makes use of that AR tech they introduced early on. AR super smash bros, pokemon or mini-tank battles on your coffee table. ha!

cousinmerl
cousinmerl

@abHS4L88 @wiggly_wiggly @cousinmerl so...
(maybe in the future)
why not bring out a new hand held that can be connected to the tv via wi fi connection and your hand held then becomes the joypad!
currently with wii U is you can take it anywhere but beyond its wiiU hub connection. its like a limited ipad.
plus its expensive to connect multiple ones.
at least with using this method you can take it any where!
currently the Sony vita sorta does this - and this too is going to add nails to the wiiU coffin.
only thing is - it needs better titles

abHS4L88
abHS4L88

@cousinmerl

Console games tend to have more widespread appeal than handheld games. 

The Wii U's not really trying to be a handheld, especially since you can't go too far away from the console with the GamePad, the main thing is the asymmetric gameplay. 

I'm not saying the quality diminishes from consoles to handhelds, I mean that if they stop doing home consoles, their home console games would get worse. 

Weeblo
Weeblo

@sanchango @Kyrylo @Hurvl

Where did you guys here that over a million preorders have been sold? I did read that Gamestop had sold out of their allotment of preorders for the PS4 but no one has released what total count that allotment actually is/was. If they were to sell over 1 million in a single country on the first week then they would be the fastest selling console EVER! In contrast, the PS3 sold somewhere around 150,000 consoles it's first week and what they consider poor numbers for Nintendo's Wii U which sold around 400,000 its first week.  

abHS4L88
abHS4L88

@mrboone01

So because rich people who have way too much money to spend can do that, it suddenly makes you seem like less of a spoiled brat? While you're at it, why don't you spend $200 for Beats just to use as ear muffs, and buy that new iPhone 5S for a paper weight. 

abHS4L88
abHS4L88

@DiverseGamer

No problem :3

Maybe now you might change or at least stay off Nintendo articles since you clearly don't have an interest in them.

abHS4L88
abHS4L88

@DiverseGamer

You should since you clearly aren't a "diverse gamer" and have something against Nintendo. 

DiverseGamer
DiverseGamer

@ShadowHarp @DiverseGamer @enoslives7 

PS Vita > Nintendo > Shit > 2DS