Midway dancing over Happy Feet

Mortal Kombat publisher basks in success of family-friendly, multiplatform game; 1.8 million copies of movie-based game shipped worldwide.

If Hollywood has taught us anything in the past few years, it is that penguins aren't only oh-so adorable, they are also big box-office draws that can rake in the cash for film studios. According to data from IMDB.com, the $8 million March of the Penguins has pulled in more than $77 million in the US, and the $85 million Happy Feet has rung up more than $326 million around the world, $178 million of that coming domestically.

CHA-CHING!

Midway Games is also getting a piece of the penguin pie, thanks to their game adaptation of Happy Feet. The publisher today did a little toe-tapping of its own and revealed that it has shipped more than 1.8 million copies of the game worldwide. The game was released in mid-November on the PlayStation 2, Wii, GameCube, DS, Game Boy Advance, and PC.

The Chicago-based publisher seems to be riding a string of success. Earlier this week, the company announced that it had shipped more than 1 million copies of Mortal Kombat: Armageddon, which was released in October.

The news is good for Midway, which is coming off a quarter which saw it lose $22 million, a slight improvement over the same period the previous year.

For more information on Happy Feet, read GameSpot's previous coverage.

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Discussion

80 comments
DSfanatic5
DSfanatic5

I feel sorry for kids whose parents will only let them play lame games like Happy Feet. When that kid goes to school, and other kids are talking about Metroid and Castlevania, he has a choice: He can either keep his mouth shut, or talk about Happy Feet. It reminds me of South Park when Butters was playing Hello-Kitty Island, while the other kids were playing World of Warcraft.

fartys
fartys

i cant believe people will pay money for a game in which the main character is a penguin that loves to dance! is the world getting dumber or just stupider?

zeldredz
zeldredz

TheReproducer This goes to show that even if you put a piece of turd in a DVD game case, it'll still sell by the millions if it has the right brand name. DO you like the Wiggles? All the kids who got the happy feet game do and just because you dont like it doesnt mean its not good for kids

eckertt001
eckertt001

Maybe because there were so many people forced to buy this game in a bundle? naaaa cant be...

AFWorm
AFWorm

I just can't believe the game would do so well! I guess the younger group is sold on the movie.

TheReproducer
TheReproducer

This goes to show that even if you put a piece of turd in a DVD game case, it'll still sell by the millions if it has the right brand name.

heavy_rocker29
heavy_rocker29

child exploitation such as this makes me sick tell the children of the world to stay away from the cute fuzzy cartoon characters of crappy games!!!

MissAndDie96
MissAndDie96

What kills me is this game sold more than EBA, when Happy Feet's gameplay is just a terrible rip off of EBA's gameplay.

waraga
waraga

how in the hell did a 3.9 ranking from gamespot make such aprofit well some reviews from game spot could be wrong

nmandude
nmandude

How the hell did a game with a 3.9 from Gamespot sell 1.8 MILLION copies? I though it would sell horribly.

Death_Masta187
Death_Masta187

Midway Start supporting Nintendo's Virtual Console... I need me some Mortal Kombat 2 and 3 for SNES already....

Ohio_Sux
Ohio_Sux

Wheres NFL Blitz?!?!?!?!?!

comthitnuong
comthitnuong

I think thats better than cars...well if midway gets money perhaps they can put out another blitz

icym
icym

well, when your name and sales had hit rock bottom, where can you go but up?

theKSMM
theKSMM

Shame that it took one of their worst titles to help boost their abysmal bottom line. Just goes to show that there's not nearly as much money to be made catering to the hardcore as their is in licensing for the mainstream.

ObiKKa
ObiKKa

F*cking what?! This is such an atrocious game looking by the reviews. rasstarman "It sells well because most people don't know it's a horrible game." No, it's because stupid people & kids are familiar with this title after watching the movie. LordAndrew "Worst Game Everyone Played nominee for 2007. Holy crap. At least Midway's making money." No, bugger, it's too late. The title was released in November last year. It cannot go into the 2007's list. At least they awarded the dubious honour to Jaws. But even Happy Feet would have beaten that one as this one's sold 1.8 million units compared to that game's 250,000 units, or whatever!

LordAndrew
LordAndrew

Worst Game Everyone Played nominee for 2007. Holy crap. At least Midway's making money.

rasstarman
rasstarman

It sells well because most people don't know it's a horrible game.

Jebril
Jebril

Wow and the ratings for this game are atrocious. LOL ATROCIOUS!! Seriously, 3.4/3.9?? How does this game sell that good. That's like Bomberman Act Zero selling more than 12 copies.

Cloud737
Cloud737

WTF? Ok, so we already found a candidate for 2007`s "Worst Game Everyone Played". At least the news is good for Midway, which started to slowly sink. I wouldn`t want them to disappear, so it`s great if the profits from Happy Feet kept their heads above the water.

squid360
squid360

penguins kick ass, and will rule the world one day.

cisajt1
cisajt1

They may have shipped 1.8 million of those games, but I wonder how many of them will be in the discount bin by years end...

jonajacket
jonajacket

zerohour12 @i don't care about the game man, i'm sure we all would've thought it was awesome if we were their age. hell, i thought ape escape 1 was awesome back in the day, but now we all get spoiled with games like gears of war. whatever. GO HAPPY FEET!@ I'm 27 and I still love Ape Escape :)

Lazy_Marine
Lazy_Marine

This is probably Midway's first sales success in years!

necrophilissimo
necrophilissimo

Heck, it's nice little game! Much better IMO than most other movie-tie-ins. Doesn't beat Riddick, but still loads of fun. And everyone loves penguins :)

undox
undox

I wouldn't have thought that any movie game would make so much money. I guess anything is possible.

Chief_Kuuni
Chief_Kuuni

who would have thought that penguins would have made that much money, cool if anything

another_star
another_star

gokunj2 This proves one thing...... Kids are stupid. ~~~ ... are YOU stupid? man... they're KIDS... get that in your head... moron.

zerohour12
zerohour12

i don't care about the game man, i'm sure we all would've thought it was awesome if we were their age. hell, i thought ape escape 1 was awesome back in the day, but now we all get spoiled with games like gears of war. whatever. GO HAPPY FEET!

gokunj2
gokunj2

This proves one thing...... Kids are stupid.

datniccah187
datniccah187

Wow what exactly are we looking at over here.

Nintendo_Man
Nintendo_Man moderator

Many parents would of bought this game for their 5 year old kids so since the movie is so popular with this age group it means many of them convince their parents to buy the game and since it is kid friendly, the parents don't have to worry about content.

TryMe01
TryMe01

i guess their feet are really happy. 1.8mil is a lot!!

oboewan9999
oboewan9999

[This message was deleted at the request of a moderator or administrator]

vaejas
vaejas

The issue at hand seems to be... oh hey, new Phoenix Wright screens! (zooom)

mhder
mhder

It was meant for children who enjoyed that movies yet people here post comments as if they were forced to buy it. Bad game that "everyone" bought? There are dozens of other non-children games, namely violent games that people bought because they thought it was cool. Kids are kids, but everyone else give your head a shake.

FrankieLA
FrankieLA

Hey Visong, is she hot? Then i'll repost it 20 times so I can have 4 girls in my bed....WOOT

games_pot1
games_pot1

Good now Midway has more money to make more games like there upcoming Stranglehold and there released Psi-Ops

enoslives7
enoslives7

I hate kiddie games !!!! They should only make this kind of crap for nintendo systems

visong
visong

[This message was deleted at the request of a moderator or administrator]

Gigatron
Gigatron

Geez, how could this crap beat out MK Armaggedon?? Little kids deserve better games... If I could mold a turd into a penguin, it would probably sell.

-_-Nintendo-_-
-_-Nintendo-_-

Good games that nobody plays, Bad games that EVERY one plays :/

-Ronin-_basic
-Ronin-_basic

On one hand, it's nice to see that a game doesn't have to involve gunplay, over-the-top gore and copious amounts of blood to sell well. On the other hand, it REALLY isn't that good of a game. Decent movie, though. But $326 million? Damn.