Capcom: Industry seeing changes of "unprecedented magnitude"

COO Haruhiro Tsujimoto says rising popularity of smartphones and "increasingly social" nature of games has resulted in "enormous changes."

The gaming industry is going through changes of "unprecedented magnitude," Dead Rising and Resident Evil publisher Capcom COO Haruhiro Tsujimoto said in an open letter today.

"Our performance reflected the momentous shifts in the composition of the entire game market caused by changes of an unprecedented magnitude," Tsujimoto said.

The two "key trends" at the heart of these significant changes are the growing popularity of smartphones and tablets, as well as the "increasingly social" nature of games in general. But that's not all, he said.

"Moreover, advances in networks are causing software sales to move from packaged products to digital distribution," he said.

Such changes aren't a cause for concern, Tsujimoto said, noting that the outlook for the industry overall "is bright." He said strong sales of the Xbox One and PlayStation 4 is reason to believe there is "even more demand" for new software.

"Enormous changes like these are excellent opportunities for Capcom," Tsujimoto said.

Specifically, Capcom plans to maximize earnings by focusing on three core competencies, Tsujimoto said. First is delivering content for all types of hardware. Second is leveraging the company's "Single Content Multiple Usage Strategy," whereby the publisher aims to deliver its products across all types of media. And third is growing its global marketshare, he said.

To that end, Capcom CEO Kenzo Tsujimoto said in a separate open letter that the company plans to hire at least 100 new software developers every year as a means to "give us an even more powerful development workforce."

Capcom announced earlier this week that it has now shipped more than 1 million copies of Xbox One-exclusive Dead Rising 3.

Written By

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.

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128 comments
primusrules
primusrules

that why you shouldnt make another bad resident evil game capcom.your on thin ice buddy.

primusrules
primusrules

Mark my words.The next generation of windows 8 tablets will lead to a huge decline in console gaming.By next year we will have enough processing power to run console games smoothly on windows 8  tablets anywhere.I actually think this gen of systems will be out dated in 3 years with how fast tech is moving.Why would anybody pay money for a  a bulky  stationary console when they could buy a portable pc that can run for 10 hours and play console quality games straight to your t.v with micro HDMI and controlled by blue tooth controller for a hell of alot less. The acer iconia w4 is running  games from steam and many higher end p.c games in medium to low setting allready. you can double the processing power by next year ,add the fact that its only $330 now and fits in your jacket, its sort of a no brainer .People are naturally going to go for a portable comfertable device if its the same power if you can lie down and use it , its only the last five years that tablets and phones have actually been powerful enough to even care about so nobody seen this coming.consoles need to double as a portable device if they want to keep profits up its time to evolve.kids are spending more times with phones then consoles thanks to the fact you can play them in class.its time to future proof we have a new generation of gamers that have no link to conventional console games.id worry people are playing fallout new vegas from a 20$ sdcard on a bus right now with a 330$ all in one tablet.

Nepti
Nepti

Here's hoping for Dragon's Dogma 2!

DrKill09
DrKill09

Yeah, a game industry without penniless, arrogant, Capcom.  :P

VenkmanPHD
VenkmanPHD

Everyone keeps talking about the "Social revlolution" in video games. Nothing could be farther from accurate.

I can't even sit on the same couch with a friend or my girlfriend and play a game 2-player anymore.

Unless my buddies drop 500 bucks on their own Xbox, and another 60 on the game, and another 60 for a year of live...

It's ridiculous. I just want to hand them controller 2 and hang out with my friend.

dethtrain
dethtrain

This all happened 5 years ago Capcom

jhcho2
jhcho2

The rise of tablets and smartphones are known to everyone. But I think Capcom is one of several companies who think the bad stigma they are getting is due to that. They are probably blaming their failure to meet sales figures on tablets and phones instead of the quality of their games.

NotCeo
NotCeo

Mobile does matter more now than it did at the start of the last generation. Yet most developers and publishers still haven't figured out how to make games that are both profitable and actually good.


I think we might finally see traditional gamers start to embracing tablets over portables when it comes to gaming during this generation. Pretty much every traditional turned based RPG or strategy game works as well or better on a tablet than a 3DS or Vita. Plus you have the advantage of having a massive user base, lower dev costs, and all that good stuff.

BlazingSpeed
BlazingSpeed

Dear Capcom: "slow moving" Zombies are played out....really,

Kryptonbornson
Kryptonbornson

Capcom is still one of my favorite companies. They've made missteps as far as outsourcing talent--though I still loved DmC--and trying to appeal specifically to Western gamers. They would have been better off making great Japanese games, even spoofing Americans, than to try to compete with American foreigners on their own turf. Resident Evil is a good example. While playing MG Rising: Revengeance, I kept thinking of how dynamic this was and how American games often fail at being as dynamic as them. It was very much like Resident Evil in how it took it's storytelling halfway seriously, but also throwing in tons of goofiness and humor and gore. Japanese did "cool" like that before Gears of War. It's all in their anime. Trying to Westernize just made them seem like imitators despite the fact that the games were very Japanese at their core.


As far as Lost Planet 3? That's just a misstep...and I haven't played Street Fighter since the 90s, so I can't really comment on complaints as far as DLC and whatnot. I'd just recommend more companies be like Nintendo and make stylized games that don't break the bank and only release the occasional high budget game that wows everyone. Games should be large and the best parts about them interactive. Some corny, but passable voice acting is okay. We don't need so much full motion video, etc OCD gamers just skip it even the first playthrough.

youre_a_sheep
youre_a_sheep

If I owned Capcom stock, I couldn't sell fast enough.  It's one thing when some clueless non-gamer writes an article claiming mobile devices and tablets are competition for consoles, it's another when someone in the industry believes it.

nyran125tk
nyran125tk

I suppose its handy if you are travelling, a part from that, i couldnt give a sht about mobile gaming.

BradBurns
BradBurns

Translation: Capcom is prematurely shifting many of its very limited resources to mobile games because they seem like an easy and cheap way to get cash.

Aentikraist
Aentikraist

utopicly false!! Capcom u are again wrong!!! 

---Cipher---
---Cipher---

Soooooo.....what your saying is that I can expect even more day1 on disk dlc? but for tablets and smartphones now?



Thanatos2k
Thanatos2k

It has only changed companies like you, Capcom, into a pathetic shell of your former self, peddling microtransactions and on-disk DLC.

Zork_Wesker
Zork_Wesker

Uhhh...I don't get it.

How have games themselves become more "social" exactly? Having Twitch, Youtube, Twitter or Facebook integration doesn't count either. That's just circumventing a social media outlet into your game. As far as I can see nothing mechanically speaking about games has changed socially. People talking about your game on the internet or creating videos or streaming doesn't count, that is just a game affecting people socially.

Buy hey this is coming from a guy saying Smartphones have become more popular, when that's pretty much been the norm for the past few years. There's nowhere else to go but down once you've become the norm. Tablets though? Who cares?

MetrosexualVaan
MetrosexualVaan

Smart phone/tablet gaming is not gaming. The people that eat up that crap are the same people that obsessed over the Wii and then ditched it once the next popular novelty item came out. 

Moonco
Moonco

Great, now release Super Street Fighter 2 Turbo HD Remix on the PC

vadagar1
vadagar1

andddddddddddddd they missed the point...


im a gamer and im not a social media freak, 90% of social media and mobile devices are used by women and girls... the gamers have not changed much we are just more picky now and there are more of us that's it we are not "migrating" to our smart phones

Mr_Big_Boss
Mr_Big_Boss

They plan to hire 100 new software developers every year and they plan to fire 100 new software developers every year

ExtremePhobia
ExtremePhobia

Clearly he hasn't been paying attention. Gaming isn't "becoming more mobile" or "more social". It's just doing what things do when they become popular. Gaming has never been as big as it is now, not by a long shot. With more people playing, people are looking for new ways to play and looking for people to play with. This isn't a surprise or even much of a change really so much as a simple expansion.


What's changed is the power of the indie. Big companies want to have it all. What they are failing to understand is that the development of an indie game is not something that can normally happen at big companies. They either need to rework their structure or they need to work where they have the advantage.


I don't see either of those things happening though.

Hillsy_
Hillsy_

'Enormous changes like these are excellent opportunities for Capcom', like the 13GB patch for Dead Rising 3?

Grenadeh
Grenadeh

Give us RE7 news so we can know soon not to give it a chance. Otherwise stfu, Capcom.

de-astroturfer
de-astroturfer

Quote "increasingly social nature of games in general" 


Do you mean apps spamming friends behind their back on Facebook or multiplayer because the mainstream adoption of multiplayer happened years ago and spamming isn't really a consumer trend but rather a greedy and annoying tactic perpetrated by scumbag companies  

Grenadeh
Grenadeh

Wrong. No it doesn't Smartphones and tablets have no bearing on the industry. STFU and make a good game for once.

zintarr
zintarr

Or maybe Capcom need to stop making crap games and promote games they could make a killing on, like...Monster Hunter.

DarthMallrat
DarthMallrat

Fuck smartphone gaming and fuck tablet gaming. I will never convert.

enoslives7
enoslives7

Don't worry crapcom, just release   Super Mega Ultimate Street Fighter Hyper Extreme Uber Championship 2  to cash in on some easy money.

jack00
jack00

This gen only exposed how poor developpers capcom got under it's belt.

DiverseGamer
DiverseGamer

No Capcom, YOU'VE changed. You suck ass now.

ACMC85
ACMC85

Here's some free advice:



Mega Man 11 and X9

Devil May Cry

Marvel VS. Capcom IV - release it near a Movie release, heck tie it in to the next avengers movie, you have a year.

Breath of Fire with Water Color art

Monster Hunter

A New Brawler 


Partner with Nintendo and release a new and amazing Wii U game, something that can only be done on the system's two screens.- WHY? The limited market share will surely not return the amount of money spent. No, it probably won't, but they have to make a STATEMENT and something big to remind everyone Capcom is a powerhouse. Monster Hunter doesn't count as popular as it is. Nintendo needs this too and think how beneficial the relationship could become.

Resident evil is great- but the Zombie sub-genre might be getting too crowded



peterdavid12345
peterdavid12345

@primusrules No one care about window 8 and window phone. Android and Iphone are sky rocket while Nokia is keep coming down ... Microsoft just wasted 7 billions of dollars for nothing.

And about the tablet, smartphone. That won't happened anytime soon, i guarantee. Remember when the software game released that you will be able to download the games and playing without copy and people said the hardcopy games is gonna dead ? That's like SO LONG AGO, but looking at it now, the Hardcopy is still the number one !

And the steaming games ... you might be right ( still far from reality ) but the one that will lead the indutry will not Microsoft. It's Sony :P

Go look up Playstation Now.

TacticaI
TacticaI

@VenkmanPHD Obviously not in the same context, what word or phrasing would you use? Serious question. 

fig56
fig56

Buy a Wii U. Loads of multiplayer games. Unless your "to cool" to buy one.

raddys2001
raddys2001

@BradBurns 


What do you expect from a company that has 100 million in the bank because of the stupid decisions just like THQ

Kryptonbornson
Kryptonbornson

@Zork_Wesker I guess consoles gamers play online now. I haven't always been a PC gamer, but as far back as 2001 I dabbled in online PC games. I'm sure veterans have been doing it much longer. Only when Xbox 1 (not Xbox One) came out and even then some time later when it launched Live, did console gamers actually play games online. At first it was a couch first experience and couch multiplayer largely went away in the 3D era except for fighting games and N64 with it's split screen gaming that others only occasionally copied. Pokémon was huge, but even that was mobile. Capcom can't say it didn't notice that trend as it's been coming around. Dragon's Dogma could have been multiplayer and multiplatform. It's still not too late if they release it for PC.

youre_a_sheep
youre_a_sheep

@vadagar1On my daily commute I see just as many males as females pecking away at their mobile devices like their lives depend on it.

---Cipher---
---Cipher---

@GrenadehHave you seen their priorities in the last decade? RE7 has no chance already. It'll be more CoD-esque but in a bad way, lose all of its' focus in trying to appeal to everyone and their mom, and have DLC on disk for everything. My money is on new microtransactions in the game too.

Grenadeh
Grenadeh

@DarthMallrat I own both smartphone and tablet and I sure as shit don't play games on them. Release games for PC/console or gtfo.

nocoolnamejim
nocoolnamejim moderator

@ACMC85 

Or they could NOT tie their fortunes to what appears to be a sinking ship of a console? If you're looking at the sales trends of the WiiU vs. the PS4 or Xbone, and thinking about which console you're going to spend the next 2-3 years developing a game for, why choose the one that the market hasn't accepted yet despite having a year's head start over it's competitors?

What statement would they be making with this? "We want to lose money"?

Buck_Swaggler
Buck_Swaggler

@ACMC85 Ahhhh... that thing you said about Breath of Fire... say it again


Edit: I didn't even see the MvC4 thing, mmmmmm...

tinyname
tinyname

@ACMC85 An exclusive game for the wiiu will drown capcom once and for all.  Dumb idea.  They already lost millions by not putting monster hunter on other platforms.

DrKill09
DrKill09

@raddys2001 @BradBurns or Midway, or 3DO, or Acclaim, or Eidos, or Interplay, or Atari...


History repeats itself.  Capcom is just the most recent.

Grenadeh
Grenadeh

@---Cipher--- You realize RE6, their worst game ever, is literally the highest selling game they've ever made, right?

nyran125tk
nyran125tk

@leakingdogmilk @zintarr I tried to play Lost Planet the other day, its really not that good at all. Its got kind of annoying controls to. It was th efirst game to come out that had DirectX10 implementation. A lot of people played it just for the graphics. But the characters, were bland and boring. however some of the monsters were impressive looking.

Grenadeh
Grenadeh

@tinyname Which they SHOULD HAVE F ING DONE. It's absurd that Monster Hunter is still Nintendo exclusive, except for the few that have been on playstation. Everyone wants to play it and no one is buying a Wii or Wii U to do it.