Blockbuster expands into retail

Blockbuster has announced that will be expanding its retail section to include games, consoles, and accessories over the course of the next several months. In addition, the company will be offering a program where costumers can receive a $5 discount on either a used or brand new game if that customer had previously rented that same game.

"Blockbuster is currently the leading renter of video games and one of the nation's largest profit-producing companies in the interactive gaming market," executive vice president and chief concept officer for Blockbuster. "In conjunction with our enhanced retail proposition, and just in time for the busy summer months, we are also rolling out a wide array of programs designed specifically for renters."