The gambling business is diverse and highly competitive. That’s why software providers together with casinos are trying to find unique ways to attract new customers. One of the most successful ideas relates to branded slot games. These versions are now highly popular online. And even the biggest moviemakers are eager to work with web-based casinos.
While movie or music fans have already spotted their beloved slots, we want to shed some light on another category of branded slots — those based on games.
Branded Slots and their Popularity
In a nutshell, a branded slot is a game based on a certain franchise or official product popular among users. It can be a film or series, a book, a TV show, a sport or music celebrity, a pop icon, a video or board game, etc. From Jurassic Park to Metallica, from Vikings to Monopoly, there are dozens of branded slots. Usually, software providers develop them together with copyright owners to reach the highest quality.
The main factor that drives such games relies on the concept of familiarity heuristic. Put simply, a customer has more chances to buy (or engage with) a product that is familiar to them. Even if you don’t like gambling but adore Wonder Woman, you will try this slot, most likely. This boosts retention and allows casinos to attract more and more non-gamblers. Thus, we should expect more games of this kind.
Here are a few more reasons for the popularity of branded titles:
- ● Entertaining gameplay. Often, a slot developed on the basis of a famous story has to follow the plot. It means that games come with various gameplay elements.
- ● High quality. License owners want to show the best results. Thus, developers create slots that feature top video quality, immersive sounds, and user-friendly interfaces.
- ● Innovative decisions. Developers also integrate new features into branded games — for instance, parallax scrolling in Jurassic Park or dual screen in Rambo.
As a result, gamblers playing themed slots show better brand loyalty. They tend to associate casinos and software developers with more famous franchises that they like. Thus, gambling companies can easily attract and retain players by establishing partnerships with famous content producers.
Top 5 Slots Inspired by Different Games
Okay, it’s clear with films and books. Everybody loves Harry Potter but what about less popular things? Today, youngsters actively engage in the culture of gaming (don’t confuse with gambling), but a lot of users still consider it as something for geeks.
Actually, there are branded slots based on games, too. Such partnerships are mutually beneficial for both game developers and casinos. Below, we’ll list five of the most popular online branded titles related to games. Feel free to explore them if you’re a fan of these franchises!
The slot is based on the famous detective-style board game known as Cluedo or Clue. Originally, its main goal was to find out who murdered the victim, where the suspect did it, and which weapon he/she used.
The branded slot was created by IGT as a tribute to a classic game. It has 15 paylines based on 5 reels. The minimum bet is 1 coin per line and the maximum is 5 coins per line. It also has a jackpot of up to 2,500 credits. RTP is 96%.
Cluedo has wilds, scatters, and a bonus game. To enter this additional round, a player must collect all scatters on one payline. This action will generate 15 extra free spins. At the same time, wilds allow getting a jackpot. It’s enough to get 3 of these symbols on one payline.
Well, we all know this game. Created in 1935 by Hasbro, Monopoly remains one of the most popular board games. It allows buying, selling, and upgrading the property to generate revenue. It teaches the very basics of business in an entertaining form.
Actually, there are several slots inspired by Monopoly:
- ● Monopoly Multiplier (IGT). 3 reels, 27 paylines, 94.95% RTP.
- ● Monopoly City Spins (Gamesys). 5 reels, 30 paylines, 95.7% RTP.
- ● Monopoly Grand Hotel (SG Gaming). 5 reels, 50 paylines, 95.42% RTP.
- ● Epic Monopoly II (WMS). 5 reels, 100 paylines, 96.01% RTP.
And you can find more! All these slots follow the spirit of classic Monopoly but they can feature different styles and rules. Feel free to pick a slot you like the most. Of course, don’t forget to check RTP and RNG results.
Yeah, that’s all about the old-but-gold Pong developed by Atari. This is one of the oldest video games that were available in arcade machines. Its gameplay is extremely simple as it simulates ping pong.
Developed by PariPlay, Atari Pong is full of nostalgia. It delivers that atmosphere of 8-bit games with wonderful pixel art. The slot has 5 reels and 20 paylines with 94.66% RTP. It also has a unique wild symbol.
The Atari logo is placed in the center and spins separately from other reels. It doesn’t provide bonus rounds but can deliver one of a few special bonuses: substitutes, expanding wilds, re-spins, multipliers, and so on.
4. Space Invaders
It’s another classic video game loved by many players. Space Invaders is an arcade developed in 1978. It’s one of the most played games ever. Despite its plain gameplay based on horizontal moving and vertical shooting, the game has more than $10 billion in revenue!
A slot called Space Invaders is a brainchild of Playtech. Similarly to Pong, it features pixel graphics with the 8-bit style. It has 5 reels and only 10 paylines. Unique symbols include invaders, cannons, UFOs, and landscapes. RTP is 96.16%.
To win big, players can use wilds and receive free spins. For instance, the cannon symbol can turn all icons into wilds while UFOs enable re-spins with a few more wilds that appear randomly. Note also that autoplay is available here.
The last example represents the iconic game series that emerged in the 1990s. The first game was introduced in 1996, the last one — in 2016, as for now. Players of all ages love Worms because of competitive PvE and PvP battles, unique style, and loads of cool weapons.
The slot with the eponymous name was created by Blueprint Games. It features entertaining gameplay where two teams of worms try to destroy opponents. Symbols on 5 reels with 50 paylines include worms and familiar weapons. RTP is 95.24%.
This game has a bonus round, wilds, scatters, multipliers, free spins, and autoplay modes. Undoubtedly, this is one of the most feature-rich game-based slots we know. It allows entering mini-games and pick-me rounds, in addition.
In conclusion, let’s look at the basics of branded games again. As we’ve mentioned, they rely on the popularity of other products. The catch is that brands usually set pretty high prices to license the use of their intellectual property. Respectively, software developers have to find other ways to earn from building these slots.
It’s typical for branded games to have a much lower payout percentage than that of traditional online slots. This allows casinos to compensate for high fees. As well, these slots can cease to exist because film studios or music bands can cancel licensing after expiration. These facts make branded slots less preferable among gamblers.
Still, we see that fans love branded titles and play them regularly even though they have lower chances to earn. It’s because advantages outweigh drawbacks. And that’s why there will be more and more games of this type. You’re free to play what you want but remember the golden rule: gamble responsibly!