Well I'll be damned the day I see fans of the 360 start preaching "game play over graphics", after receiving the same argument back when XBOX was first released. If anything, it's even more ironic that it's being said about Halo. Anyway, Halo 3 obviously has the better graphics, and I could care less how big the improvement is as long as it's noticeable. I'd hate for all the future titles on the 360 to be expected to look like Gears of War. Bungie did a good enough job, assuming they delivered on every (if not almost) other aspect of the game.