The problem is that for the past thirty years there's only been room for three major competitors. Nintendo/Sega/Atari, then Nintendo/Sega/Sony, and now Nintendo/Sony Microsoft.
Nintendo? The Switch is their best-selling console, period.
Sony? There are currently more PS4s than Switches and XBones combined.
Microsoft? They're THE computer company and will do whatever it takes to stay in the console market.
So while Sony entered through the gap left by Atari's failed consoles and Microsoft entered as the Saturn and Dreamcast were failing, there's no hole available for Google unless they want a long, bloody fight.
TLDR: Most likely Stadia is not next-gen gaming but next-gen Jaguar/Saturn/N-Gage.
@Dilandau88: In most cases that's true. But they're trying to include microtransactions; if enough games with microtransactions fail that they stop including them, everyone wins.
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