I really don't understand this. I would buy more digital games if they were cheaper but it's often much more expensive to buy digitally.
With retail you have to print the disk, make the cases, ship the items, give margins for the store to profit etc.
The only thing requried for digital is servers to host the info and the bandwidth needs.
On top of all that there are the multiple money grubbing ediitons: "special" "gold" "heavy" etc etc editon for almost double more. I don't even have the option of trading in my games either.
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