Sony Ericsson ends the year with losses

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CanYouDiglt

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#1 CanYouDiglt
Member since 2009 • 8474 Posts

So this is Sony's big purchase-

http://www.edge-online.com/news/sony-ericsson-hit-%C2%A3206-million-loss

Sony Ericsson's financial results for the year ending December 31 make for miserable reading, with 2010's profit of €90 million wiped out and the firm reporting a loss of €247 million (£206 million).

President and CEO Bert Nordberg pinned the decline on 2011 being a transitional year in which the company shifted focus from feature phones to smartphones. Sales of the Xperia range of Android phones were up 65 per cent year on year, with 28 million units shipped to date.

Overall units shipped, however, fell 20 per cent in the final three months of the year to nine million, with sales revenue down 16 per cent to €1.3 billion (£1.08 billion).

That renewed focus on smartphones will continue into 2012, the company said, with future handsets to feature Sony branding after it announced plans to buy Ericsson out of their joint venture in October.

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ShadowDeathX

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#2 ShadowDeathX
Member since 2006 • 11698 Posts
Sony only launches a few phones compared to other phone makers. They aren't going to do well in that market either. Apple, Samsung, HTC, Motorola, and Nokia control that market.
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gamer-adam1

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#3 gamer-adam1
Member since 2008 • 4188 Posts

phones look nice, BUT they also have older hardware than newer phones, atleast they use to, so that sets them back a lot

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arad96

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#4 arad96
Member since 2009 • 7783 Posts

I thought I was in system wars, not company wars.

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Diviniuz

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#5 Diviniuz
Member since 2009 • 6460 Posts
what does this have to do with system wars lol
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InfinityMugen

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#6 InfinityMugen
Member since 2007 • 3905 Posts

Sony continues to hemorrhage money. What else is new?

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ShadowDeathX

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#7 ShadowDeathX
Member since 2006 • 11698 Posts

I thought I was in system wars, not company wars.

arad96
Phones are Gaming Systems too btw...
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GTerror666

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#8 GTerror666
Member since 2012 • 77 Posts

Final nail in the coffin for Sony.

If sony goes doomz then there will be no ps4 obviously.

So this has a worthy place in the system wars thread.

TIMBERRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRR

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fernandmondego_

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#9 fernandmondego_
Member since 2005 • 3170 Posts

Final nail in the coffin for Sony.

If sony goes doomz then there will be no ps4 obviously.

So this has a worthy place in the system wars thread.

TIMBERRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRR

GTerror666
Uncharted on Xbox? Now that would be ownage.
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LovePotionNo9

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#10 LovePotionNo9
Member since 2010 • 4751 Posts
But I want a Playstation 9.
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SPYDER0416

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#11 SPYDER0416
Member since 2008 • 16736 Posts

This isn't OT dude, why are we discussing cell phones?

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arad96

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#12 arad96
Member since 2009 • 7783 Posts

[QUOTE="arad96"]

I thought I was in system wars, not company wars.

ShadowDeathX

Phones are Gaming Systems too btw...

Yes, but this thread is not video-game related.

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LovePotionNo9

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#13 LovePotionNo9
Member since 2010 • 4751 Posts
Sucks for them I guess. We could hold a raffle for them or donate some money. Other than that, not much to do for them.
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GTerror666

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#14 GTerror666
Member since 2012 • 77 Posts

[QUOTE="ShadowDeathX"][QUOTE="arad96"]

I thought I was in system wars, not company wars.

arad96

Phones are Gaming Systems too btw...

Yes, but this thread is not video-game related.

Its system wars related.

Sony bankrupt due to losses = NO PS4 = XBOX wins the war!

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babycakin

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#15 babycakin
Member since 2012 • 1597 Posts

I'm guessing this is to remind everyone that Sony isn't doing well financially :roll:

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CanYouDiglt

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#16 CanYouDiglt
Member since 2009 • 8474 Posts
Sucks for them I guess. We could hold a raffle for them or donate some money. Other than that, not much to do for them.LovePotionNo9
That would be fun. I like a good raffle.
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Phoenix534

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#17 Phoenix534
Member since 2008 • 17774 Posts

They don't release a lot of phones and the ones they do are outdated before they release. Although now that it's SMC maybe they'll get their act together.

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PraetorianMan

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#18 PraetorianMan
Member since 2011 • 2073 Posts

Doesn't surprise me in the least. Sony needs to cut their BS cellphone and laptop divisions ASAP

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BrunoBRS

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#19 BrunoBRS
Member since 2005 • 74156 Posts
cellphone department, don't care, i want gaemz.
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Rikusaki

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#20 Rikusaki
Member since 2006 • 16634 Posts

Ericsson doesn't exist anymore.

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Frostbite24

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#21 Frostbite24
Member since 2003 • 4536 Posts

Who gives a sh!t about phones?