Lucasfilm Games resurrected as new banner for all Star Wars video games "and beyond"

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uninspiredcup

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#1  Edited By uninspiredcup
Member since 2013 • 43580 Posts

I don't think this actually changes anything in the short term So. Something.

But it could suggest a long term different approach to licensing games.

Lucasfilm is resurrecting the Lucasfilm Games brand as the new home for all its video game properties, including future Star Wars titles "and beyond".

"Lucasfilm's legacy in gaming stretches back decades," says the company in its announcement post, "and with Lucasfilm and the galaxy far, far away entering a new and unprecedented phase of creativity, so will the world of Lucasfilm Games".

The Lucasfilm Games brand has a long and illustrious legacy, of course, being the original name given to the company's gaming division by George Lucas in 1982 - a division that would go on to produce a string of seminal titles, from adventure classics such as the Monkey Island series and Day of the Tentacle to beloved Star Wars games including X-Wing and Jedi Knight.

Lucasfilm Games Sizzle.

Watch on YouTube

Lucasfilm Games was rebranded LucasArts in the 1990s, although that, too, ceased to exist in its capacity as a developer and publisher following Lucasfilm's acquisition by Disney in 2012.

The revived Lucasfilm Games identity will appear on all future Lucasfilm video game titles, which the company says will continue to be "developed in collaboration with the finest studios across the industry." The first game to appear under the banner will likely be Warner Bros' Lego Star Wars: The Skywalker Saga, due this spring.

All Lucasfilm Games will come stamped with the logo seen in the trailer of previous Star Wars video games accompanying today's announcement, and social media channels for the brand are now live on Twitter and Facebook. Expect word of future games to be found there.

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hardwenzen

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#2 hardwenzen
Member since 2005 • 5977 Posts

I just want to kick EA's balls and don't allow them to use the star wars franchise anymore.

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ProtossRushX

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#3 ProtossRushX
Member since 2007 • 8456 Posts

Maybe some indie studios could get in there, like make some fun star wars games that aren't crap I dunno.

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I_P_Daily

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#4 I_P_Daily
Member since 2015 • 20714 Posts

Wait wasn't they called Lucas Arts, or am i missing something?

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Ezekiel43

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#5  Edited By Ezekiel43
Member since 2017 • 3807 Posts

What a crappy name. Is it a film or a game?

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lebanese_boy

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#6 lebanese_boy
Member since 2003 • 15874 Posts

@i_p_daily said:

Wait wasn't they called Lucas Arts, or am i missing something?

That is how I remember it, yes.

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judaspete

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#7 judaspete
Member since 2005 • 4380 Posts

They should just go all the way with typical modern corporate branding conventions and call it Lucasfilm Games Powered by EA.

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R4gn4r0k

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#8 R4gn4r0k
Member since 2004 • 36051 Posts

@ezekiel43 said:

What a crappy name. Is it a film or a game?

+1 what was wrong with LucasArts?

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I_P_Daily

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#9 I_P_Daily
Member since 2015 • 20714 Posts

@lebanese_boy said:
@i_p_daily said:

Wait wasn't they called Lucas Arts, or am i missing something?

That is how I remember it, yes.

Yeah me too.

Calling it Lucasfilms Games is beyond stupid.

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Litchie

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#10 Litchie
Member since 2003 • 27081 Posts

"Lucasfilm Games". lol

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strategyfn

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#11  Edited By strategyfn
Member since 2012 • 636 Posts

If I remember correctly Lucas Arts made some really great, especially graphics unique games. Such as some Indiana Jones arcade and console games.

Hopefully they have some magic left in them.

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VFighter

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#12 VFighter
Member since 2016 • 7923 Posts

@strategyfn: I dont think anybody from back then will be working on these new games, they're just kinda trying to rekindle some nostalgia perhaps(even though it's not the same name)?

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Jag85

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#13 Jag85
Member since 2005 • 15375 Posts

LucasArts was known for point & click adventure games, like the Monkey Island and Indiana Jones games. But much of their talent left and founded other studies like Double Fine and Telltale. Lucasfilm Games is just a shell of LucasArts (like what Rare has become today). Unless they can bring back the original talent to the studio.

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rzxv04

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#14 rzxv04
Member since 2018 • 2273 Posts

Film Games. Perfect for Sony.

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sakaiXx

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#15 sakaiXx
Member since 2013 • 10433 Posts

@rzxv04: ikr? Naughty Dog could have made a great video game out of the IP like how insomniac handled Spidey ~ ~ ~

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ZmanBarzel

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#16  Edited By ZmanBarzel
Member since 2014 • 2480 Posts

A lot of people seem unaware that Lucasfilm Games was the name of the gaming division up through Monkey Island 2. Going with this legacy name instead of the other legacy option — LucasArts — makes sense as LA is associated with game development, which this entity isn’t doing.

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Sushiglutton

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#17  Edited By Sushiglutton
Member since 2009 • 8486 Posts

@Litchie said:

"Lucasfilm Games". lol

It’s not excactly an elegant name 😂

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xantufrog

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#18 xantufrog  Moderator
Member since 2013 • 14961 Posts

LucasArts is the correct name. This one is dumbsauce

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mrbojangles25

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#19 mrbojangles25
Member since 2005 • 49008 Posts

They're also changing THX to "Lucasfilm Sound" and Industrial Light and Magic to "Lucasfilm Pretty Film Stuff"

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uninspiredcup

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#20 uninspiredcup
Member since 2013 • 43580 Posts

Gold star for this man.

@zmanbarzel said:

A lot of people seem unaware that Lucasfilm Games was the name of the gaming division up through Monkey Island 2. Going with this legacy name instead of the other legacy option — LucasArts — makes sense as LA is associated with game development, which this entity isn’t doing.