What is it that sony needs to do?

Ok i have a ps3 and quite frankly I LOVE MY PS3. i do not care what others have to say in regards to the "ps3 not having any games". i find that a bunch of crap and as any ps3 owner knows, the ps3 has great games!

Warhawk/Ratchet and Clank/Resistance/heavenly sword/motorstorm/call of duty 4/Uncharted Drakes fortune.

However, if you look at NPD figures, the software on ps3 doesn't sell as well compared to games on the 360.

What is it that Sony needs to do to increase software sales?

Adverts? I mean I remember watching tv, and seeing a PS2 commercial for every single flippin game...I was like wow. Stay in your world, play in ours?..Remember those..Yah.

Now all sony does is make commercials for hyped exclusives, I know..More common sense, but even still. All those games that werent really exclusives they still advertised nicely...Seems like they dont do that.

...More Public Relations in general.