Disney will ban all junkfood ads - but not until 2015 - LOL

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#1 topsemag55

Member since 2007 • 19063 Posts

http://www.salon.com/2012/06/05/disney_to_banish_junk_food_ads_from_kid_shows/

That means kids watching Saturday morning children's shows on Disney's ABC network will no longer see ads for fast foods and sugary cereals that don't meet company's nutrition standards.

The guidelines won't go into effect until 2015 because of existing advertising agreements.

Like some kid will stop eating their favorite cereal or McDonald's just because there's no commercial - they still go with mom to the grocery store.:lol:

All this accomplishes is other networks will get more ad dollars, unless they jump on the bandwagon.

Thoughts?

11 years ago

chessmaster1989

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#2 chessmaster1989

Member since 2008 • 30203 Posts

Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.

11 years ago

DeadMan1290

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#3 DeadMan1290

Member since 2005 • 15752 Posts

Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.chessmaster1989

I doubt it really. They'd still want it, wether they see it on TV or on the street...

11 years ago

topsemag55

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#4 topsemag55

Member since 2007 • 19063 Posts

Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.chessmaster1989

If Disney was serious about this, they would see if they could negotiate and possibly refund some of those ad dollars, so they could stop some of them right away.

11 years ago

chessmaster1989

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#5 chessmaster1989

Member since 2008 • 30203 Posts

[QUOTE="chessmaster1989"]Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.topsemag55

If Disney was serious about this, they would see if they could negotiate and possibly refund some of those ad dollars, so they could stop some of them right away.

Who's to say they haven't (and I'm guessing the companies affected would not be willing to cancel the ads)? That aside, Disney is still a business and those shows air because of advertising money. Even if they could pull those ads, unless they had other ads to put in place, they couldn't keep the shows airing.

Uncertain why you think Disney isn't serious about this because they cannot immediately put it into effect due to contractual agreements...

11 years ago

ZumaJones07

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#6 ZumaJones07

Member since 2005 • 16457 Posts

good idea, the more they don't see it, the less they'll think about it

11 years ago

harashawn

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#7 harashawn

Member since 2008 • 27620 Posts

Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.chessmaster1989

They won't get it if their parents don't want to buy it. Disney can ban these ads; but in the end, it is ultimatly up to the parents what their children will be eating. The problem is parents don't want to take the resonsibility. Years ago there were so many ridiculous claims that "McDonald's made me/my kids fat!" They never thought about the fact that they chose to buy this "food" for themselves or their kids.

11 years ago

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#8 kraychik

Member since 2009 • 2433 Posts

[QUOTE="chessmaster1989"]Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.DeadMan1290

I doubt it really. They'd still want it, wether they see it on TV or on the street...

The truth is somewhere in the middle. I'm of the attitude that if marketing to kids really was irrelevant, as you're trying to suggest, large companies wouldn't be spending so much money engaging in it. I think it's a good idea, from a certain moral standpoint, for Disney to make this choice. We know that kids today, generally speaking, are overconsuming calories like most of the rest of us. So reducing the consumption of junk food is good, in that sense (although it will possibly hurt junk food companies that don't adapt).

11 years ago

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#10 kraychik

Member since 2009 • 2433 Posts

[QUOTE="chessmaster1989"]Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.topsemag55

If Disney was serious about this, they would see if they could negotiate and possibly refund some of those ad dollars, so they could stop some of them right away.

That's unfair, Disney and its partners already have business plans in place. You can't just go back on something when you have pending financial commitments. The fact that they're making this decision tells us that they're 100% serious.

11 years ago

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#11 kraychik

Member since 2009 • 2433 Posts

You can't take care of your children so we have to.:roll::roll:
roulettethedog

While I understand where you're coming from, let's not pretend that kids, like the rest of us, are affected by their environment. There's something to be said about marketing that targets children and its impact. Disney, in my eyes, is making a good choice from a certain moral perspective.

11 years ago

alexside1

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#12 alexside1

Member since 2006 • 4412 Posts

[QUOTE="roulettethedog"]
You can't take care of your children so we have to.:roll::roll:
kraychik

While I understand where you're coming from, let's not pretend that kids, like the rest of us, are affected by their environment. There's something to be said about marketing that targets children and its impact. Disney, in my eyes, is making a good choice from a certain moral perspective.

In the end it's the parents responsibility, it doesn't matter if the kids effected or not, since it was them buy the crap in the first place.

11 years ago

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#13 kraychik

Member since 2009 • 2433 Posts

[QUOTE="kraychik"][QUOTE="roulettethedog"]
You can't take care of your children so we have to.:roll::roll:
alexside1

While I understand where you're coming from, let's not pretend that kids, like the rest of us, are affected by their environment. There's something to be said about marketing that targets children and its impact. Disney, in my eyes, is making a good choice from a certain moral perspective.

In the end it's the parents responsibility, it doesn't matter if the kids effected or not, since it was them buy the crap in the first place.

Absolutely true, but again, there's an element that the environment plays in all these things. Why make life more difficult for the parents? Although simplistic, you've heard the phrase, "it takes a village to raise a child", right? I think that plays into this. At the end of the day, there's a correlation between effective marketing and consumption, and Disney seems to recognize this and wish to have less complicity in this phenomenon with respect to kids consuming more junk foods.

11 years ago

Serraph105

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#14 Serraph105

Member since 2007 • 36047 Posts

that's their choice. what do you care if they don't want to promote junk food?

11 years ago

Serraph105

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#15 Serraph105

Member since 2007 • 36047 Posts

You can't take care of your children so we have to.:roll::roll:
roulettethedog

dude this isn't the government trying to impose anything on anyone. This is just a private sector company saying "Junk food is bad for people/kids, our audience is mostly kids, and it would be would be wrong for us to advertise stuff that is bad for kids." They aren't saying however, "Now parents here is what you should and should not let your kids eat."

11 years ago

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#16 Necrifer

Member since 2010 • 10629 Posts

Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.chessmaster1989

That's not true at all.

Advertisements have a greater affect on adults than kids.

11 years ago

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#17 kraychik

Member since 2009 • 2433 Posts

[QUOTE="roulettethedog"]
You can't take care of your children so we have to.:roll::roll:
Serraph105

dude this isn't the government trying to impose anything on anyone. This is just a private sector company saying "Junk food is bad for people/kids, our audience is mostly kids, and it would be would be wrong for us to advertise stuff that is bad for kids." They aren't saying however, "Now parents here is what you should and should not let your kids eat."

Exactly, it's a private company making its own decision. None of our business, really.

11 years ago

chessmaster1989

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#18 chessmaster1989

Member since 2008 • 30203 Posts

[QUOTE="chessmaster1989"]Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.Necrifer

That's not true at all.

Advertisements have a greater affect on adults than kids.

Even if true, how does that contradict what I said?

11 years ago

LordQuorthon

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#19 LordQuorthon

Member since 2008 • 5803 Posts

Being against abnormally unhealthy food is a thing of terrorists. If you hate junkfood, you hate Murrica and should be sent down to Guantanamo or sumthin for re-education.

11 years ago

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#20 Necrifer

Member since 2010 • 10629 Posts

[QUOTE="Necrifer"]
[QUOTE="chessmaster1989"]Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.chessmaster1989

That's not true at all.

Advertisements have a greater affect on adults than kids.

Even if true, how does that contradict what I said?

This won't help reduce the amount of junk food kids eat.

11 years ago

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#21 Necrifer

Member since 2010 • 10629 Posts

[QUOTE="Necrifer"]
[QUOTE="chessmaster1989"]Honestly I find it hard to believe that you don't think this will help. Kids are impulsive, they see an ad for something and they're very easily influenced by it. Then they ask their parents to get it for them (or to go to McDonalds). It won't stop them from eating their favorite cereal or eating McDonalds, but I imagine it'll reduce how much/often they want it.chessmaster1989

That's not true at all.

Advertisements have a greater affect on adults than kids.

Even if true, how does that contradict what I said?

This won't help reduce the amount of junk food kids eat.

11 years ago

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#22 kraychik

Member since 2009 • 2433 Posts

[QUOTE="chessmaster1989"][QUOTE="Necrifer"]
That's not true at all.
Advertisements have a greater affect on adults than kids.
Necrifer

Even if true, how does that contradict what I said?

This won't help reduce the amount of junk food kids eat.

Perhaps it will. It certainly would if there was more of a concerted effort to reduce marketing towards kids for junk food.

11 years ago

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#23 kraychik

Member since 2009 • 2433 Posts

[QUOTE="chessmaster1989"][QUOTE="Necrifer"]
That's not true at all.
Advertisements have a greater affect on adults than kids.
Necrifer

Even if true, how does that contradict what I said?

This won't help reduce the amount of junk food kids eat.

Perhaps it will. It certainly would if there was more of a concerted effort to reduce marketing towards kids for junk food.

11 years ago

aaronmullan

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#24 aaronmullan

Member since 2004 • 33426 Posts

It'll have an impact definitely.

11 years ago

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#25 dave123321

Member since 2003 • 35553 Posts

Good for them.

11 years ago

Drakes_Fortune

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#26 Drakes_Fortune

Member since 2009 • 5259 Posts

Good for them.dave123321

11 years ago

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#27 dave123321

Member since 2003 • 35553 Posts

[QUOTE="dave123321"]Good for them.Drakes_Fortune

You are going to anger him if you keep this up.

11 years ago

Drakes_Fortune

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#28 Drakes_Fortune

Member since 2009 • 5259 Posts

[QUOTE="Drakes_Fortune"][QUOTE="dave123321"]Good for them.dave123321

You are going to anger him if you keep this up.

Good

11 years ago

KiIIyou

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#29 KiIIyou

Member since 2006 • 27204 Posts

If it don't work the first time, never try again

11 years ago

deactivated-5acfa3a8bc51d

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#30 dave123321

Member since 2003 • 35553 Posts

[QUOTE="dave123321"][QUOTE="Drakes_Fortune"]Drakes_Fortune

You are going to anger him if you keep this up.

Good

I don't think you should follow OT's example of what happens to AP when she makes a thread. You are above that. Let threads stay on course and respect the OP despite personal feelings.

11 years ago

#31 deactivated-5acfa3a8bc51d

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Member since 2005 • 7914 Posts

I swear I saw one of those trojan vibrator commercials on Disney they got a lot to clean up

11 years ago

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#32 Necrifer

Member since 2010 • 10629 Posts

[QUOTE="Drakes_Fortune"][QUOTE="dave123321"] You are going to anger him if you keep this up.dave123321

Good

I don't think you should follow OT's example of what happens to AP when she makes a thread. You are above that. Let threads stay on course and respect the OP despite personal feelings.

lol

11 years ago

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#33 Necrifer

Member since 2010 • 10629 Posts

I swear I saw one of those trojan vibrator commercials on Disney they got a lot to clean upplaymynutz

also lol

11 years ago

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#34 dave123321

Member since 2003 • 35553 Posts

[QUOTE="dave123321"][QUOTE="Drakes_Fortune"] GoodNecrifer

I don't think you should follow OT's example of what happens to AP when she makes a thread. You are above that. Let threads stay on course and respect the OP despite personal feelings.

lol

I don't want drakes to follow my example and turn bitter.

11 years ago

MrPraline