and yet thats where it comes from, would you rather it was called something else? hell, we think Hertzl had the general right idea, he even has a city named after him :PDarkman2007
Unfortunately, there isn't really much that it could be named for. :P
Maybe Israelism. While that would still be using Yisroel's name, at least he's our ancestor. As opposed to using the name of the Holy Land and doing unholy things with it.