Original Reuters article:
Ubisoft, known for its realistic military games, on Wednesday announced a new title in its "Games for Everyone" range. "Cranium Kabookii", based on the award-winning board game Cranium, will be made for Nintendo's Wii console and is slated for a December release.
Guillemot said the company's casual games business was "extremely profitable" and helped to finance the initially costly development of games for next-generation consoles -- Sony's (6758.T: Quote, Profile, Research) PlayStation3 and Microsoft's (MSFT.O: Quote, Profile, Research) Xbox 360.
According to the Ubisoft CEO, developing a casual game costs anywhere between 1 million to 4 million euros depending on the number of platforms with which it is compatible.
By comparison, a normal game developed for the Wii costs 5 million to 10 million, and one designed for use with the PlayStation3 and Xbox 360 10 million to 20 million euros.
Casual games are expected to contribute 20 percent of Ubisoft's revenue this year, up from 10 percent last year, Guillemot said. Ubisoft has forecast revenues of about 825 million euros for its financial year until March 2008.
You can easily read between the lines , what systems does Ubisoft publish casual games for? Wii/DS/PC, look at Ubicraps line-up for Wii and DS compared to its 360 and PS3 projects and you can clearly see which console is getting the shaft. And you can easily see Ubicraps priorities and general lack of effort.
Ubi's casual Wii games fund 360 and PS3 development
August 26, 2007 - The development and subsequent sales success of casual games on Nintendo's Wii and DS is an "extremely profitable" business for Ubisoft, according to the company's CEO Yves Guillemot, who told Reuters at the Games Convention in Leipzig last week that these games help to finance the costly development of games for Microsoft's Xbox 360 and Sony's PlayStation 3.article
Guillemot explained that the development of casual games costs anywhere from 1 million euros to 4 million, depending on how many platforms they're being created for. By comparison, a normal Wii game costs about 5 to 10 million euros, while an Xbox 360 or PlayStation 3 one costs from 10 million to 20 million.
Casual games are expected to contribute 20% of Ubisoft's revenue this year, which is up 10% on last year. Meanwhile, the entire games industry is attracting many more customers which are, according to Guillemot, "going to grow the market tremendously. I expect the market to grow by 50 percent in the next four years," he said, concluding, "It's a very exciting time for all the developers and publishers."
:? ........ :| ............ :P ....... :evil: ......... :question: ....... :idea: .......... :roll: ........ :o ........ :lol:
Bwahahahahahahahaha you've got to be kidding me :lol:
OMG this company has no shame. I guess casual games aren't killing the industry at all kids, they're actually funding your megabudget games. :P So the next time you look at Ubicraps lineup of Horses 2, My Word Coach and Cranium Kabuki, think of how they're funding Splinter Cell 6 and Prince of Persia 4.
Ubisoft am cry and must die. Seriously these guys should be freaking banned from making wii games. :P How about using some of that profit to make some you know, half decent wii games?