YO! New Xbox One Ad Stars Breaking Bad Actor Aaron Paul

Microsoft enlists actor to help sell new $399 Xbox One.


Microsoft has launched a new Xbox One advertisement featuring Breaking Bad star Aaron Paul. In the commercial, Paul talks up the Xbox One's "Snap" multitasking functionality and is shown using the GameDVR feature. He ends the video with his signature "Yo!"

Paul is not the first celebrity Microsoft has enlisted to help sell Xbox Ones. Earlier commercials for the console featured professional soccer star Steven Gerrard and actor Zachary Quinto. Most recently, Paul starred in this year's Need for Speed movie.

The new $399 Kinect-free Xbox One launches tomorrow, June 9. Microsoft will also hold its E3 press conference tomorrow, starting at 9:30 a.m. PDT. GameSpot will be in attendance at the event, bringing you all the news and analysis as it happens.

See more coverage of E3 2014 →

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