Xbox One Sells 100,000 Units During Chinese Launch Week - Report
First console to be sold in China since 2000 moves six figures during its first week, according to media reports.
[UPDATE] Following the publication of this story, a Microsoft representative told GameSpot that the company "does not report sales by market and has nothing to share" regarding the Xbox One's rumored 100,000 sales figure for China. On the subject of the console's launch there in general, the Microsoft representative said, "We're thrilled to be first to market, leading the way in earning millions of fans in China.
The original story is below.
Microsoft's Xbox One sold more than 100,000 units during its first week on sale in China, according to Chinese media reports (translated by Kotaku). After a last-minute delay, the system launched in China on September 29, becoming the first console to be sold (legally) in the country in more than a decade, following China's console ban in 2000. This ban was lifted in September 2013.
Considering the Xbox One is the first console to launch in China in over a decade, direct comparisons are hard to make. But we do know that the Xbox One got off to a better start in China than another Asian region, Japan, where the system only managed to sell an estimated 23,500 units in its first week on sale.
The report from Chinese news site 17173.com also quotes a representative from Shaghai Media Group (the parent company of Microsoft's Chinese Xbox partner, BesTV) saying the firm's goal is to sell over 1 million Xbox One systems in China by October 2015.
We have contacted Microsoft, asking for more information about the Xbox One's launch in China last week.
China is a gamer-rich country, but it remains to be seen how successful consoles like the Xbox One (and maybe PlayStation and Ouya in the future) will be in the region. Before console games can be sold in China, they must be approved by the country's culture department, which might explain why Call of Duty: Ghosts (the second best-selling game of 2013 in the United States) was not among the Xbox One's Chinese launch titles.
Microsoft's decision to launch the Xbox One in China was not universally praised. Alice developer American McGee, who lives in China, said the move to bring the system to China was a "blunder" that would "cost them dearly."
In China, the Xbox One costs RMB 3,699 ($602) without Kinect and RMB 4,299 ($700) with Kinect.
China enacted the console ban in 2000, blocking the sale of systems over concerns about potential harm to the physical and mental development of children. Touch-enabled devices and smartphones, like the iPhone and iPad, are allowed because they are not deemed gaming devices.
Got a news tip or want to contact us directly? Email email@example.com