Xbox 360 tops charts as US game sales drop 1% in July - NPD
Microsoft's console beats Wii and DS during virtually flat month; NCAA Football 11, Crackdown 2, Super Mario Galaxy 2 head up software top 10.
Many analysts predicting another steep decline in July US game industry sales got a pleasant surprise today, when NPD reported that revenues were virtually flat year-over-year. For the period running from July 4 to July 31, combined US sales of non-PC game software, hardware, and accessories sank just 1 percent to $846.5 million.
The most robust sector was hardware, which actually saw a 12 percent increase versus the same reporting period last year, with a total of $313.8 million worth of consoles and handhelds sold. Unlike in virtually every other month since Halo 3 launched in September 2007, the Xbox 360 was the top-selling platform, with 443,500 units sold.
The introduction of the slimline Xbox 360--and the discounting of the older 360 models by $50--was a major factor in its sales surge, allowing it to beat the DS's 398,400-unit haul and the Wii's 253,900-unit total. In fourth was the PlayStation 3 with 214,500 units, followed by the PSP with just 84,000 units.
Meanwhile, software sales were down 8 percent to $403.3 million for July. NPD's top 10 was dominated by Electronic Arts' NCAA Football 11, which took first place on the 360 with 368,000 units and second on the PS3 with 298,800 units. The 360-exclusive Crackdown 2 came in third with 208,800 units, followed by returning Wii favorite Super Mario Galaxy 2 with 193,000 units. Rounding out the top five was Lego Harry Potter: Years 1-4 with 141,700 units.
NPD no longer provides figures for the bottom half of its monthly top 10 chart, but the 360 edition of Red Dead Redemption managed to lasso sixth place, followed by the Wii iteration of Lego Harry Potter: Years 1-4. In seventh was Dragon Quest IX: Sentinels of the Starry Skies (DS), followed by New Super Mario Bros. Wii and Call of Duty: Modern Warfare 2 for the 360.
JULY 2010 US GAME SALES
OVERALL DOLLAR SALES
Games: $$846.5 million (-1%)
Hardware: $313.8 million (+12%)
Software: $403.3 million (-8%)
Accessories: $129.3 million (-2%)
Xbox 360: 443,500
PlayStation 3: 214,500
TOP 10 GAMES (by SKU)
Title / Platform / Publisher / Release Date / Units sold
1. NCAA Football 11 / 360 / Electronic Arts / July-10 / 368,000
2. NCAA Football 11 / PS3/ Electronic Arts / July-10 / 298,800
3. Crackdown 2 / 360 / Microsoft/ July-10 / 208,800
4. Super Mario Galaxy 2 / Wii / Nintendo / May-10 / 193,000
5. Lego Harry Potter: Years 1-4 / DS / Warner Bros. / Jun-10 / 141,700
6. Red Dead Redemption / 360 / Take-Two / May-10 /
7. Lego Harry Potter: Years 1-4 / Wii / Warner Bros. / Jun-10
8. Dragon Quest IX: Sentinels of the Starry Skies / DS / Square Enix / July-10
9. New Super Mario Bros. Wii / Wii / Nintendo / Nov-09
10. Call of Duty: Modern Warfare 2 / 360 / Activision / Nov-09
Source: The NPD Group
Trepang2 | Kriss Vector SMG Gameplay Breakdown Trailer Remnant 2 - Introduction to the World of Remnant Trailer Gori: Cuddly Carnage | Developer Gameplay Talkthrough Trailer | The Mix 2023 Madden 24 Official Reveal Trailer TMNT: Shredder’s Revenge - Dimension Shellshock DLC | Reveal Trailer Monster Hunter Rise: Sunbreak - Bonus Update: Primordial Malzeno Path of Exile 2 Gameplay Trailer | Summer Game Fest 2023 Mortal Kombat 1 Gameplay Reveal Trailer | Summer Game Fest 2023 Prince of Persia: The Lost Crown Trailer | Summer Game Fest 2023 PSO2: New Genesis ver.2 | Official Trailer Atomic Heart - DLC#1 I BEA-D Teaser Zelda: Tears of the Kingdom High Level Combat
Please enter your date of birth to view this video
By clicking 'enter', you agree to GameSpot's
The products discussed here were independently chosen by our editors. GameSpot may get a share of the revenue if you buy anything featured on our site.
Got a news tip or want to contact us directly? Email firstname.lastname@example.org
Join the conversation