WoW's New Token System Goes Live Tomorrow

Starting April 7, you'll be able to pay for game time using in-game gold in a whole new way.

No Caption Provided

Beginning tomorrow, April 7, World of Warcraft players will be able to play the MMO without paying real-world money, provided they have enough in-game gold. This will be made possible through the introduction of the World of Warcraft Token, a new in-game item that was announced back in March.

The Token will be available in the Americas region (North America, Latin America, Australia, and New Zealand) on April 7 at around 10 AM PDT. Players can buy it for $20 USD/$25 AUD from the in-game shop and then list in on the Auction House. Alternatively, at the start of the program, Tokens will also be available in the auction house at a starting price of 30,000 gold.

No Caption Provided

The manner in which Tokens are sold is a bit different than regular items. When listing it on the auction house, sellers will be quoted a sale price based on supply and demand. If the seller finds the price acceptable, it'll be listed for sale, and that amount will be sent to his or her mailbox once the sale is complete. Buyers, on the other hand, will be purchasing the Token outright--there won't be a bidding process.

Tokens can then be redeemed for 30 days of game time. This doesn't exactly make WoW a free-to-play game, but it does provide players with a new, highly desirable way to spend all of that gold they may have amassed.

Blizzard will also place some limitations on Token buying, though the developer explained that it may change things up later on.

"To start, we'll be limiting the number of Token purchases to 10 within a 30-day period, but this limit may be adjusted over time," the developer said on its website. "While Tokens will be available immediately from the Shop, please note that there may be a delay before Tokens put up for sale on the Auction House become available for purchase with gold."

Basically, the new Token system effectively lets you buy in-game gold without resorting to doing so through a sketchy third-party site. Blizzard's official wording is that the Token allows players to "simply and securely exchange gold and game time between each other."

Once a Token has been sold, it becomes Soulbound, preventing it from being sold again. This is presumably done in order to prevent players from taking advantage of the marketplace by buying low and selling high.

Availability details for the World of Warcraft Token for other regions will be announced later. For lots more on the game's new Token system, check out Blizzard's detailed FAQ on the subject.

GameSpot may get a commission from retail offers.

Got a news tip or want to contact us directly? Email

Join the conversation
There are 44 comments about this story