Watch Bud Light's Crazy Pac-Man Super Bowl Ad
"What is going on?"
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Following last week's tease, Bud Light on Friday released the full Pac-Man-themed commercial it plans to air during the Super Bowl next Sunday. And, in line with last year's "Up For Whatever" ad, this one is definitely crazy.
Titled "Coin," the 90-second ad follows a "regular guy" who finds an "Up For Whatever" message on his bottle of Bud Light. He then discovers a massive coin, puts it in a slot, and enters a life-sized Pac-Man maze.
Watch as he takes on the role of the yellow chomper, zipping through the maze and avoiding people dressed as ghosts. It's really over-the-top, but that's kind of the point. Bud Light created a huge Pac-Man maze in Los Angeles for the ad, and it was quite a sight to behold.
"Coin" is one of three commercials that Bud Light owner Anheuser Busch will air during the big game. The other two will focus on the company's marquee beer, Budweiser, and feature the company's famous Clydesdale horses and a dog.
The New England Patriots and Seattle Seahawks will square off in Super Bowl XLIX on Sunday, February 1 in Glendale, Arizona.
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