Vive Launches New VR App Store, Viveport, With a $1 Sale

"We believe Viveport is the place where customers will start their journey into new virtual reality experiences," Viveport's president says.

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HTC's Vive VR headset is launching its own PC app store today, and to celebrate, it's kicked off a sale that drops the price of select software to just $1.

Viveport, as the new store is called, will be home to all manners of apps; today's announcement says it hopes to "showcase VR experiences across art, creativity tools, design, education, fashion, music, sports, travel, video, and more." The company speaks quite aspirationally about the service, saying its mission is to "democratize access to the world's most diverse selection of immersive experiences by empowering all content creators to reach and engage the fast-growing global VR audience."

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Vive originally announced Viveport back in August. A developer beta came shortly after that reveal, but as of today, it's open to all Vive users in more than 30 countries. To encourage people to check it out, a $1 sale is underway for the next 48 hours on things like TheBlu and Mars Odyssey. You can check out what's on sale on the Viveport website.

Some content will make its debut first through Viveport. Dubbed Viveport Premieres, this includes a new version of TheBlu (an existing version is already available on Steam for $10), Mars Odyssey, Stonehenge VR, and more.

Vive's announcement teased that there will soon be a way to earn free access to all content on Viveport.

"Any Day now we will Relay a secret message that will Reopen a path to unlimited Viveport content for worthy contenders," Viveport president Rikard Steiber said, emphasizing three words that are presumably meant to serve as some sort of clue. "We hope you will follow us on social media, install the Vive software, visit Viveport.com, and explore Vive Home over the next month as we unveil more clues and keys to unlock the treasures."

Vive is one of the two major VR platforms to launch for PC this year, alongside Oculus Rift. Oculus recently encountered something of a PR nightmare when it was discovered founder Palmer Luckey had supported an alt-right group of self-proclaimed "s***posters." This resulted in a number of VR game developers pulling support for the Rift. Luckey has since released a statement on the situation.

In October, Sony will launch the first new major VR platform for consoles with PlayStation VR.

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