Twitch ranked 4th in peak internet traffic, ahead of Valve, Facebook, Hulu
Study shows the video streaming platform accounted for 1.8 percent of peak internet traffic in the US.
Video streaming platform Twitch produced more peak traffic than some of the most popular websites and online services in the world, including Facebook, Amazon, Pandora, Tumblr, Hulu, and Valve.
According to a study by analytics company Deep Field first published in the Wall Street Journal, Twitch accounted for 1.8 percent of peak internet traffic in the US for the week ending in Feb, 3, driving the fourth most traffic. Netflix was in the first place with 32 percent, Google second with 22 percent, and then Apple with 4.3 percent.
Keep in mind that aside from being immensely popular, sites like Netflix and Twitch mainly stream video, which takes up more bandwidth than normal Facebook and Tubmlr activity. However, Twitch still came ahead of Hulu and Amazon, both of which have video streaming services, Pandora, which streams music, and Valve, which offers huge game downloads.
"It's wonderful validation that Twitch is now officially playing in the big leagues. Apple, Hulu, Valve, Netflix, Amazon and the like are awesome company to keep", Twitch's VP of Marketing Matthew DiPietro told onGamers. "Of course this is something our engineers have known for some time, since they are actively scaling our infrastructure to meet the intense demand growth curve. We're laser-focused on that which is no small task!"
Twitch also recently released a summary of its growth in 2013, which includes other, equally impressive figures.