Star Wars Battlefront Breaks EA Download Records, Free DLC Coming
Sci-fi shooter becomes EA's "largest digital launch" of all time.
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DICE's Star Wars Battlefront is breaking records. Publisher Electronic Arts announced today that the sci-fi shooter has become the "largest digital launch" in the company's history. It's also the "biggest launch" of any new Star Wars game ever released, the company said, though no specific data points were shared.
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In a blog post, EA Studios executive Patrick Soderlund also reveals that players can look forward to "lots of new content" coming to Battlefront in the coming months. One of the biggest critiques of the game so far is that some feel the game doesn't have enough content.
The first of Battlefront's post-launch DLC is a free Force Awakens-inspired expansion called The Battle of Jakku, which starts to roll out on December 1 for people who preordered. Everyone else gets it on December 8, also as a free download.
Soderlund also teased that, in addition to all the new maps and items coming to the game through Battlefront's $50 DLC pass, players can also expect a number of free updates.
"We will be adding more of what you love about the game, like new maps and Star Cards, for free in the coming months, in addition to all of the content we have coming with Season Pass," he said. "We'll have more to share soon."
This statement from EA comes after big-time retailer GameStop said Battlefront underperformed. "We're not going to quantify it in terms of actual numbers, but we had high expectations that diminished somewhat as it got closer and it failed to hit those lowered expectations," management said on Monday.
However, GameStop believes sales will improve as buzz builds around The Force Awakens and the game should eventually hit the retailer's sales projections. For its part, EA is predicting the game will ship 13 million copies during its initial launch.
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