Sony raises PS3 price in Canada?
Source: A short story at Gamers Reports pointing to product listings at the online stores of Best Buy and Future Shop. What we heard: When Sony revealed that the price of the PlayStation 3 would be higher than any of its competitors, some thrifty gamers swore they would wait to pick up the machine...
What we heard: When Sony revealed that the price of the PlayStation 3 would be higher than any of its competitors, some thrifty gamers swore they would wait to pick up the machine until it dropped in price. Those gamers might have been surprised today to hear that the price of the PS3 had actually gone up.
Canadian online stores for Best Buy and Future Shop (which is owned by Best Buy) are currently listing the 60GB PS3's price as C$699.99 ($593), up from its original sale price of C$659.99 ($560). Assuming both stores didn't repeat the same typo on the same product at the same time, there's obviously some truth to the news. The question for prospective PS3 owners then became which is more unusual: reputable retailers like Best Buy and Future Shop charging a scalper's premium on desired products, or Sony embittering and driving away potential customers for the sake of a C$40 (more than $33) markup on recently released hardware.
A representative with GameStop offered some solace to northerners, stating, "Our EB Games locations in Canada will hold their current PS3 prices...C$549.99 for the 20GB and C$659.99 for the 60GB." So clearly not everyone is jacking up the price on the hardware, but that leaves the questions of whether or not Sony asked them to and why the price hikes are happening in the first place.
The official story: "Although the suggested retail price (SRP) of the PlayStation 3 in Canada has not changed, some Canadian retailers have chosen to increase their retail price as a result of the weaker Canadian dollar. This increase is solely at the discretion of the retailer, as Sony Computer Entertainment Canada has not issued a price increase."--An SCEC representative.
Bogus or not bogus?: Sony raising the price? Bogus. That the price has gone up at some stores? Not bogus.