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Skylanders series sales rise to $1.5 billion

Toys-to-life franchise reaches new global revenue milestone; Activision Blizzard posts $608 million in revenue for latest quarter.


Activision's Skylanders franchise has now generated more than $1.5 billion in revenue since the series debuted in 2011, the company announced today as part of its latest earnings report.

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This new milestone is up from the $1 billion in lifetime sales announced in February.

The news came as part of Activision Blizzard's quarterly results for the period ended June 30. Net revenue for the period hit $608 million, significantly lower than the $1.05 billion posted this time last year.

Overall, Activision Blizzard posted a profit of $90 million for the quarter, well below the $224 million in net income the company recorded the same time last year.

The company's digital business accounted for $383 million during the quarter, making up 63 percent of Activision Blizzard's total revenues. Called out in this sector was Call of Duty downloadable content, which showed "significant growth," up 100 percent year-over-year.

"We are pleased with our second-quarter results, which confirm the preliminary results we released last week when we announced our transaction with Vivendi," Activision Blizzard CEO Bobby Kotick said in a statement.

Kotick said he is cautious about the company's outlook going forward, due to "uncertainties" around the console transition, among other things.

"However, despite this strength in the front half of the year, we remain cautious about the back half," Kotick said. "The issues we previously identified, including increased competition in the second half of the year and uncertainties surrounding the console transition, remain on the horizon."

Activision Blizzard is currently holding a call to discuss results and answer analyst and media questions.

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