SDCC 2018: Riverdale Season 3 Trailer Teases Horrifying Cult Storyline

Will Betty's family ever be normal?


Filming on Riverdale Season 3 may have only begun a week ago, but the cast and crew of The CW's Archie Comics adaptation did not come to San Diego Comic-Con empty-handed. The show's panel started with a sizzle reel that recounted the highs and lows of Season 2, from Archie joining the mob to Cheryl coming out of the closet.

At the end of the clip, though, the first footage of the new show was revealed. In it, Betty leaves her house to find her mother and sister Polly partaking in some bizarre kind of ritual in the front yard, as they hold Polly's twin babies high next to a fire. Those who tuned into Season 2 probably realize this is connected to the farm, the cult Polly has fallen in with. As it turns out, this cult is going to play a big role in Season 3, as Polly brings Alice even deeper into the group. That's also when viewers will meet the farm's enigmatic leader, who has yet to be cast, Edgar Evernever.

Please use a html5 video capable browser to watch videos.
This video has an invalid file format.
Sorry, but you can't access this content!
Please enter your date of birth to view this video

By clicking 'enter', you agree to GameSpot's
Terms of Use and Privacy Policy

Now Playing: Riverdale - Official Comic-Con Season 3 Trailer | SDCC 2018

According to showrunner Roberto Aguirre-Sacasa, the storyline involving the farm has been planned since Season 1. However, the popularity of Netflix's Wild, Wild Country, along with the charges brought against former Smallville star Allison Mack regarding her role in what has been described as a cult, can't help but inform the topic as the show explores it.

Those weren't the only things teased during the panel. Additionally, star Camila Mendes hinted at tough times ahead for her character Veronica and Archie. Given Archie is facing murder charges thanks to her dad, that seems to be a given.

Beyond that, Lili Reinhart teased that Betty will come into her own as the new queen of the Serpents after Jughead took over as leader of the motorcycle club. "At the beginning of the season, you'll see her own that title," Reinhart said.

Some new faces will also arrive in Riverdale. Penelope Ann Miller (The Artist) will take on the role of Ms. Wright, the district attorney prosecuting Archie. Also, fans will finally meet Jughead's family, as his mom and little sister Jellybean will finally return to the small town in episode eight or nine.

Riverdale returns on Wednesday, October 10, at 8 PM ET on The CW.

Got a news tip or want to contact us directly? Email

Comic-Con 2018
Join the conversation
There are 3 comments about this story