Red Dead Redemption 2's Release Window Doesn't Matter, Take-Two Says

"Consumers are consuming entertainment year-round now; they don't stop in the summer months."

104 Comments

The holiday season is usually a popular time for new game releases, but history has shown that games, or consoles for that matter, don't need to launch then to enjoy success. In an earnings call today, Take-Two president Strauss Zelnick said this is also true for Red Dead Redemption 2.

"For a title like this, I don't think the launch window really matters," he said when asked about a potential summer 2018 release for the highly anticipated action game.

No Caption Provided

Zelnick pointed out that 2010's Red Dead Redemption was released in May, and it went on to become an "extraordinarily successful" game for Take-Two.

"Red Dead Redemption went out in May and was an extraordinarily successful title," he said. "Consumers are consuming entertainment year-round now; they don't stop in the summer months. We believe that if you give people an extraordinary experience, they will show up for it."

Red Dead Redemption 2 was announced with a Fall 2017 release window, but yesterday, Rockstar announced a delay to Spring 2018. Delays are nothing new for Rockstar-developed titles, as the original Red Dead Redemption was also delayed, while GTA V was pushed back as well.

For more on Red Dead Redemption 2, here's the reason why Rockstar delayed it.

GameSpot may get a commission from retail offers.

Got a news tip or want to contact us directly? Email news@gamespot.com

Join the conversation
There are 104 comments about this story
104 Comments  RefreshSorted By 
GameSpot has a zero tolerance policy when it comes to toxic conduct in comments. Any abusive, racist, sexist, threatening, bullying, vulgar, and otherwise objectionable behavior will result in moderation and/or account termination. Please keep your discussion civil.

Avatar image for PS2fweak
PS2fweak

1184

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

I don't mind waiting, but I'm not a fan of Rockstar always delaying games. Yeah, the release doesn't matter when we're talking about huge games like Red Dead or GTA, but that also means there should be no reason to delay them. Just release them when they're done, or at least pick a date when you're certain you can deliver. Fallout 4 is a perfect example of how Rockstar should probably be releasing their bigger titles. Instead, they keep using that old method of building up a game that doesn't need to be built up. They give us a BS release date and then we wait for the inevitable delay. The process is the annoying part. Happens every single time and it's completely unnecessary.

Upvote • 
Avatar image for dev-raid1
Dev-RAiD1

696

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

i dont care if it releases q1 2019, if its as engaging as rdr1 im in for a day 1 buy.....no doubt the online wont work out of the box but eh

Upvote • 
Avatar image for MondasM
MondasM

1874

Forum Posts

0

Wiki Points

0

Followers

Reviews: 11

User Lists: 0

if the game is good, no one will care about when it's released... oh, and do i need to mention that gta 5 is still in the charts??? :D

Upvote • 
Avatar image for tedmanney
TedManney

1

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 5

Edited By TedManney

"Delays are nothing new for Rockstar-developed titles, as the original Red Dead Redemption was also delayed, while GTA V was pushed back as well"

It's hard to overstate how hard you missed the mark on this statement. Virtually every game Rockstar has developed and/or published in the 21st century has been delayed. Max Payne 3, LA Noire, GTA Episodes, Beaterator, Chinatown Wars, Midnight Club LA, GTA IV, Manhunt 2, Bully...hell, I'm tired of typing them and I'm only back to 2006.

Polygon wrote an article about it yesterday and even they didn't cover everything: https://www.polygon.com/2017/5/23/15677612/rockstar-games-delayed-red-dead-redemption-2

2 • 
Avatar image for SkytheWiz1
SkytheWiz1

2615

Forum Posts

0

Wiki Points

0

Followers

Reviews: 4

User Lists: 0

I wonder if they said the same thing about stocks taking a hit when the delay was announced.

Upvote • 
Avatar image for xcrimsonxsynx
XCrimsonxSynX

928

Forum Posts

0

Wiki Points

0

Followers

Reviews: 1

User Lists: 0

@SkytheWiz1: And yet it reached an all time high a couple of days later.

Upvote • 
Avatar image for Eric_Drav3n
Eric_Drav3n

2835

Forum Posts

0

Wiki Points

0

Followers

Reviews: 1

User Lists: 0

Edited By Eric_Drav3n

How about porting Red Dead Redemption to PC/PS4/XONE so we have something to play while we wait.

Upvote • 
Avatar image for xcrimsonxsynx
XCrimsonxSynX

928

Forum Posts

0

Wiki Points

0

Followers

Reviews: 1

User Lists: 0

@Eric_Drav3n: Red Dead is BC on Xbox One.

Upvote • 
Avatar image for dev-raid1
Dev-RAiD1

696

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@xcrimsonxsynx: notice how they said PS4 and pc also? because who the hell owns an xbox

Upvote • 
Avatar image for playstationzone
PlaystationZone

3403

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 5

I know need take time but I'm right need more studios take two for rockstar games. We be getting less games from rockstar games . And it's nearly over this gen .

Upvote • 
Avatar image for deactivated-5ed3275ccace5
deactivated-5ed3275ccace5

890

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 5

@playstationzone: ummmmm what?

Upvote • 
Avatar image for dev-raid1
Dev-RAiD1

696

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

Edited By Dev-RAiD1

@hrv_25: ill give this a shot.....the post says.."i know they need to take time, but take two needs more studios to help rockstar with games. Weve been getting less games from rockstar and this gen is nearly over." but dont quote me on any of that lol im guessing if bigfoot could type^^^^ thats how it would look

Upvote • 
Avatar image for Celiria_Rose
Celiria_Rose

103

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

The correct statement is "the release window doesn't matter for Rockstar." Rockstar is in a special place in the industry where their brand is strong enough that they can release their game and practically be guaranteed massive success. For everyone else the release window matters for a variety of reasons. Rockstar is just one of the exceptions to the rule (up there with Bethesda and certain Nintendo titles).

3 • 
Avatar image for Atzenkiller
Atzenkiller

3994

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

Edited By Atzenkiller

@Celiria_Rose: It's because Rockstar creates really great games that are pretty much timeless compared to all the yearly sequels most other big publishers focus on. It doesn't matter when they release their games because they don't have to take advantage of holidays to get people to buy their 327th sequel, people buy them because they're great games, no matter what season it is.

GTA5 is still selling really well, too, which you don't see too much with the yearly COD games simply because there's no reason to buy last year's game if there's a new one out already. If you're relying on yearly sequels then of course you have to make sure to maximize profits in the first year as you can't expect much after that.

Upvote • 
Avatar image for amaneuvering
amaneuvering

4767

Forum Posts

0

Wiki Points

0

Followers

Reviews: 5

User Lists: 0

He's not wrong.

5 • 
Avatar image for stelios
Stelios

309

Forum Posts

0

Wiki Points

0

Followers

Reviews: 2

User Lists: 0

Edited By Stelios

The release window maybe not... the release door however...

You don't **** around with the release door.

3 • 
Avatar image for hughesyboozy
hughesyboozy

410

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@stelios: If the door is unlocked its OK

2 • 
Avatar image for ltjohnnyrico
LTJohnnyRico

6075

Forum Posts

0

Wiki Points

0

Followers

Reviews: 12

User Lists: 0

Footy Season is finished for a few months so summer is a good time to get some Gaming in .. plus as an adult you can buy video Games whenever so they are right .. the release window really doesn't matter !

2 • 
Avatar image for barcaazul
BarcaAzul

2942

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@ltjohnnyrico:

@ltjohnnyrico:

I was thinking the same, for sure it will be an 18 in Europe. Kids shouldn't be getting it for Christmas anyway in theory.

Having said that I know lots of parents that get kids CoD for Christmas

2 • 
Avatar image for Mon_Dieu_Mel
Mon_Dieu_Mel

465

Forum Posts

0

Wiki Points

0

Followers

Reviews: 1

User Lists: 0

"We're Rockstar, we don't give a s**t 'cause you'll be buying it whenever we get around to finishing it."

9 • 
Avatar image for Atzenkiller
Atzenkiller

3994

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@Mon_Dieu_Mel: If only more companies were still like that.

Upvote • 
Avatar image for livedreamplay
LiveDreamPlay

5803

Forum Posts

0

Wiki Points

0

Followers

Reviews: 2

User Lists: 5

@Mon_Dieu_Mel: Creating excellent games for years and years gives you the ability of doing that...

Upvote • 
Avatar image for FallenOneX
FallenOneX

2540

Forum Posts

0

Wiki Points

0

Followers

Reviews: 1

User Lists: 0

Been gaming since the 2600, still can't figure out why they think the summer is such a terrible season. Even as an adult with a family, I find myself having more time to enjoy gaming during this time of year, as well as bit more free cash.

2 • 
Avatar image for Atzenkiller
Atzenkiller

3994

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@FallenOneX: Because there's no holidays that tell you "You need to go out and buy presents"

Upvote • 
Avatar image for livedreamplay
LiveDreamPlay

5803

Forum Posts

0

Wiki Points

0

Followers

Reviews: 2

User Lists: 5

Edited By LiveDreamPlay

@FallenOneX: They figure it's a bad season because a lot of people are doing outdoorsy things rather than staying inside and playing, as opposed to seasons with crap weather where you prefer to stay inside. They also figured that people are less willing to spend in the summer when they have to pay for vacations/outings/etc, as opposed to autumn/winter when there is a very "buy everything" mentality (especially around the holidays).

Upvote • 
Avatar image for dev-raid1
Dev-RAiD1

696

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@livedreamplay: i consider summer to be crap weather, and i was born in august.....no one likes heat ,not ny heat anyway. so damn humid its like leaving the shower on hot water for 2 hours....perfect weather to me would be spring, thats the outside weather....winter im in, summer im in, fall is ok but still borderline cold

Upvote • 
Avatar image for livedreamplay
LiveDreamPlay

5803

Forum Posts

0

Wiki Points

0

Followers

Reviews: 2

User Lists: 5

Edited By LiveDreamPlay

@dev-raid1: Fair point, still we as a society tend to schedule vacations, trips, weddings, etc. in the summer for some reason...

Upvote • 
Avatar image for hughesyboozy
hughesyboozy

410

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

Edited By hughesyboozy

@FallenOneX: 2600? Damn this guy is from the future and has come back give us some pearls of wisdom.

PS I know you meant the console incase my sarcasm didn't show

8 • 
Avatar image for gamingdevil800
gamingdevil800

7156

Forum Posts

0

Wiki Points

0

Followers

Reviews: 76

User Lists: 0

@FallenOneX:

If you play on PS4 there is:

June: Tekken 7, Crash, Wipeout collection

July: FF12

August: Uncharted lost legacy, agents of mayhem, shadow of war

3 • 
Avatar image for Pyrosa
Pyrosa

8015

Forum Posts

0

Wiki Points

0

Followers

Reviews: 44

User Lists: 0

@gamingdevil800: Great Summer game on all platforms: Elder Scrolls Online with friends, only $30. Tons of content, and tons of laughs.

Upvote • 
Avatar image for dev-raid1
Dev-RAiD1

696

Forum Posts

0

Wiki Points

0

Followers

Reviews: 0

User Lists: 0

@sellingthings: thats why i build up tv episodes....i just watched silicon valley from episode one, now i need something to watch until i build up more episodes...tried walking dead but , zombies arent my thing.

Upvote • 
Avatar image for gamingdevil800
gamingdevil800

7156

Forum Posts

0

Wiki Points

0

Followers

Reviews: 76

User Lists: 0

@sellingthings: Game Of Thrones in July though.

2 • 
Avatar image for FallenOneX
FallenOneX

2540

Forum Posts

0

Wiki Points

0

Followers

Reviews: 1

User Lists: 0

@sellingthings: Exactly!!! At least 2.5 hours of my time are freed up to play games a day (if I watch that many episodic shows live). No Agent Carter this Summer means more time for gaming.

Upvote •