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One million 360 games sold in 14 months in Australia/NZ

Xbox 360 beats PSP as fastest seller of game titles in Australia and New Zealand.


The Xbox 360 may have lost its title as fastest-selling game console in Australia to the Nintendo Wii, but it has claimed another title over its next-generation competitors. Latest figures from data tracker GfK Australia show that the 360 has sold more than 1 million games in Australia and New Zealand since its launch 14 months ago, the quickest any game device has reached that milestone.

GfK Australia account director Daniel Morse declined to provide Australia-only sales figures, but did confirm that Australian sales "make up the bulk" of the 1 million amount.

The previous title holder of quickest to 1 million game sales is Sony's PlayStation Portable, which reached the mark in Australia and New Zealand in 16 months. The PlayStation 2 took 18 months (Australia-only figures), while the Nintendo DS took 22 months (Australia-New Zealand figures).

GfK Australia also listed the top-selling 360 games down under so far--Gears of War, Saints Row, and Call of Duty 2 took out the top three spots in that order.

And while GfK and Microsoft did not release the latest console sales figures for the 360 down under, Microsoft had previously announced in March 2007 that their latest console had sold 157,000 units so far.

GfK did announce, however, that the 360 has a software attach rate of just over five games per console owner. The 360 looks on track to beat its predecessor when it comes to software attach, with the original Xbox having a rate of eight since its launch in 2002. The PS2, by comparison, now has an attach rate of 10, having first launched in Australia in 2000. GfK's Morse declined to provide attach rates for the PS3 and Nintendo Wii.

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