Nolan Bushnell disses PS3, Sony

Atari founder tells <i>Red Herring</i> that he thinks Sony has "shot themselves in the foot" and is "arrogant and capricious."


Hot on the heels of a profit nosedive and a slashing of Japanese PlayStation 3 launch numbers, Sony has been dealt another blow--a thumbs-down from gaming guru Nolan Bushnell.

The industry veteran, who founded Atari back in 1971 along with Ted Dabney, has given Red Herring his personal opinion on the way the next-gen console war will play out. He's "curious" about the Wii, likes the Xbox 360, and has a few choice words to say about the PlayStation 3.

Bushnell called Sony "arrogant and capricious" in the interview. "I think Sony shot themselves in the foot... There is a high probability [the PS3] will fail. The price point is probably unsustainable," he said, referring to the $499 and $599 sticker prices of the system. "For years and years Sony has been a very difficult company to deal with from a developer standpoint... They have also historically had horrible software tools."

Other points of interest from the interview included his statement that Atari was now a shadow of its former self, and had no "meaningful" part in today's gaming world. The Atari name, once synonymous with the revolution in home gaming, was adopted by French company Infogrames in 2003.

Bushnell has founded more than 20 different companies throughout his career, and his latest business venture is the uWink Media Bistro in Woodland Hills, California, a restaurant where you can play video games at your table.

Got a news tip or want to contact us directly? Email

Join the conversation
There are 686 comments about this story