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New Xbox One S TV Ad Touts 4K Blu-Ray Player

"Smaller, sleeker, sharper."


Microsoft has released a new TV commercial for the Xbox One S. The 30-second spot shows off the slimmed-down system (it's 40 percent smaller than the original Xbox One) and also specifically mentions that it's the "only console with 4K Ultra-HD Blu-ray" for its physical and streaming media.

The video also touts the Xbox One S's high dynamic range support. A game must support HDR (not every game does) and you will need a 4K TV to make the most of this. Microsoft's recently released Forza Horizon 3 supports HDR, while the upcoming Gears of War 4 shooter also will.

Sony's PlayStation 4 was updated recently to support HDR on all systems going back to 2013 launch consoles. The $400 PS4 Pro, which comes out in November, also supports HDR. It does not, however, have a 4K Blu-ray player, though it will support 4K streaming media from Netflix and YouTube.

The Xbox One S launched in August and also comes with a new Bluetooth-enabled Xbox One controller that also features textured grips. You can read our review of the console here.

If you're in the market for an Xbox One S, now seems like a good time, as you can get a free game of your choosing when you buy a new system--but only for a limited time.

The Xbox One is on a roll, having outsold the rival PS4 in the US in July and August.

This story has been updated.

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