MoviePass Is Ending Its Service
MoviePass was pretty shady from the start.
MoviePass is a movie-watching service that has been troubled for quite some time. At one time, $10 a month allowed subscribers to see one movie a day in theaters. However, last year, MoviePass upped its monthly rate and began to limit what films you could see. Earlier this year, there were some shady maneuvers with users like reportedly changing users passwords so they wouldn't use the service and secretly signing users back up for the service after they canceled it. And now, MoviePass has shut its doors for now.
On September 14, MoviePass will close its doors to all its users as it hasn't been a success, according to BuinessWire. Helios and Matheson Analytics Inc., the company behind MoviePass, is continuing to find financing for the operation but cannot predict if or when the service will continue.
It has been a steep downward slope the past year for the movie-going subscription service, including a service change last summer where MoviePass would only allow subscribers to see one of six movies on any given day. What started as a free-for-all for those who love going to the movies became one of the most confusing and restrictive subscription services.
Luckily, MoviePass wasn't the only game in town. Both AMC Stubs The A-List and Sinemia also offered up services that would allow users to see multiple movies in theaters for a flat, monthly rate. GameSpot's Chris E. Hayner did a breakdown of all these movie-going services, and even before MoviePass made an abundant amount of changes to how it worked, it did not fare well in Hayner's review.
September 14, 2019 is when MoviePass closes its doors, and while Helios and Matheson Analytics stated there is a chance in the future the service could return, don't count on it.
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