Modern Warfare 3 tops $1 billion in 16 days
Activision's latest Call of Duty breaks Avatar's record, reaching massive revenue milestone 24 hours faster than James Cameron's 2009 blockbuster film.
If there's one thing Activision wants people to know, it's that Call of Duty: Modern Warfare 3 has been hugely successful. The publisher released press releases touting the game as the biggest launch in entertainment history after a single day on shelves, and then again after five days. Today, Activision echoed the sentiment once more, saying that Modern Warfare 3 reached $1 billion faster than any other entertainment property, needing just 16 days on sale.
The publisher said the "fastest to $1 billion" title was previously held by James Cameron's 2009 blockbuster Avatar. That film reached the milestone on its 17th day of release.
Beyond the fastest-selling claim, Activision also said the Call of Duty community has swollen to 30 million gamers, and pointed out that the number is larger than the combined populations of New York, London, Tokyo, Paris, and Madrid. The newly launched Call of Duty Elite service is not quite so sizable, with a total membership of 6 million players, of which 1 million are paying subscribers.
Activision said its shooter franchise is "now amongst that rarified group of sustained franchises like Star Wars, Harry Potter, Lord of the Rings and the National Football League that attract or engage tens of millions of people every year or every new release."
For more on the first-person shooter behind the records, check out GameSpot's review of Call of Duty: Modern Warfare 3.
Are PS Plus And Game Pass Worth It In 2023? | Spot On RoboCop: Rogue City | Pre-Order Bonus Trailer Side Bullet - Launch Date Trailer FC 24 Official Launch Trailer | Football Is Yours Resident Evil 4: Separate Ways DLC Review Warhaven Everything To Know Honkai: Star Rail | Version 1.4 Trailer - "Jolted Awake From a Winter Dream" Nickelodeon All-Star Brawl 2 - Official Angry Beavers Gameplay Reveal Trailer Sonic Frontiers: The Final Horizon Update Trailer Devil May Cry: Peak Of Combat | Official Pre-Order Launch Trailer Jujutsu Kaisen Cursed Clash – Character Gameplay Trailer 1 LORDS OF THE FALLEN - Official Gameplay Overview Trailer
The products discussed here were independently chosen by our editors. GameSpot may get a share of the revenue if you buy anything featured on our site.