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Microsoft's Design-Your-Own Xbox One Controllers Staying Exclusive To US And Canada For Now

The Xbox Design Lab is not opening for business outside of North America just yet.


Launched in 2016, Microsoft's Xbox Design Lab store is pretty cool. It lets you customize an Xbox One controller's color setup to your liking and even add a name or a message. There are 8 million potential combinations, Microsoft says. But the design-your-own controllers are only available in the US, Puerto Rico, and Canada. It looks like it's staying that way for the foreseeable future.

Asked on Twitter if the Xbox Design Lab was coming to the UK, Xbox marketing boss Aaron Greenberg said fans there should get comfortable. Although Microsoft has heard the feedback about bringing the store to other markets, it's not going to happen, at least not yet.

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"Not at this time unfortunately," he said. "[The] team has heard the feedback from fans who want in more markets."

Last year, Microsoft said the Xbox Design Lab would launch in other regions in 2017, though it remains to be seen if this is still the case.

Xbox Design Lab controllers are priced at $80 ($20 above the standard price), while adding a custom laser-engraving costs $10 extra, bringing the price up to $90.

You can choose the color of the controller's bumpers, triggers, D-pad, thumbsticks, ABXY buttons, and view and menu buttons, among other things. The personalized message can be up to 16 characters in length.

If you live in the US, you can go to the Xbox Design Lab website to make your own controller now.

In other Xbox Design Lab news, Greenberg recently shared the story of a person who proposed by personalizing a controller to say, "Mandy, marry me?" She said yes.

Microsoft is the only platform-holder with an official design-your-own controller program.

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